Indian School Of Development Management - Associate Director - Marketing & Communications (15-18 yrs)

The Role :-

We are searching for an Associate Director, Marketing & Communications for Indian School of Development Management (ISDM) - a marketing & communication professional par excellence who will help build a new category in education, conceptualise, craft, and implement communication and engagement strategies for ISDM, and build the brand of ISDM.

Key Responsibilities:

- Work with the leadership and vertical leads to understand the marketing & communication requirements of ISDM

- Build a strong understanding of stakeholders, their requirements, their receptivity to channels, the comparative landscape, etc. and create a stakeholder map

- Develop and implement a communication and engagement plan to help achieve ISDM's strategic goal, comprising the entire gamut of marketing and communication activities and strategies, using a combination of digital and social media, database marketing, PR, partnerships, and events

- Manage and enable the internal team and external partners to come together to help achieve the objectives, creating and executing paid digital campaigns, managing and running the social media calendar, implementing effective database marketing, PR, partnerships & events plan, creating communication collaterals, etc

- Ensure that all communication collaterals are on-equity, on-target, consistent with brand guidelines, effective and high quality

- Track and monitor communication strategy effectiveness and optimise to continue building more effective strategies

Qualifications & Skills:

- 15+ years' experience in marketing, communications and/ or engagement for the social impact sector or academic institutions

- Bachelor's or Master's degree in mass communications, journalism or management/ business administration

- Competent understanding of the digital marketing space, PR, partnerships, events and database marketing

- Proven ability to lead and manage high performing, effective teams

- Excellent verbal and written communication skills

- Proven experience of working in complex projects involving multiple stakeholders, partners etc

- Demonstrated ability to take ownership, have accountability, work in a collaborative, multi-disciplinary team, and strong problem-solving skills

Remuneration shall be commensurate with experience and qualifications.

ISDM is an equal opportunity organization with a particular emphasis on affirmative action. The culture of the organization is one of professionalism while also one that greatly values relationships.