Dentalkart - Brand Manager (2-6 yrs)

Brand Manager

Job Summary:

- Dentalkart is seeking an experienced and dynamic Brand Manager to develop and execute strategic brand initiatives that enhance market presence, customer engagement, and brand equity.

- This role will involve leading marketing campaigns, analyzing market trends, managing brand positioning, and ensuring consistent messaging across multiple platforms.

- The ideal candidate should have a blend of creativity, strategic thinking, and data-driven decision-making to drive brand growth.

Key Responsibilities:

- Develop & Implement Brand Strategy: Create and execute long-term branding initiatives to establish and grow the brand.

- Marketing Campaigns: Oversee the planning, execution, and optimization of multi-channel marketing campaigns (digital, social media, offline, PR, influencer collaborations, etc.).

- Market Research & Competitive Analysis: Conduct in-depth research on consumer behavior, industry trends, and competitor strategies to refine branding efforts.

- Brand Consistency & Messaging: Ensure a cohesive and impactful brand voice across all platforms and communications.

- Content & Creative Direction: Work closely with design and content teams to develop compelling brand assets, storytelling, and visual identity.

- Cross-functional Collaboration: Partner with product, sales, and digital teams to align brand strategies with business objectives.

- Brand Performance Tracking: Monitor brand performance metrics, campaign effectiveness, and customer feedback, making data-driven optimizations.

- Partnerships & Sponsorships: Identify and manage strategic brand partnerships, influencer collaborations, and sponsorship opportunities.

- Budget Management: Oversee branding budgets, ensuring cost-effective marketing solutions with high ROI.

Qualifications & Skills:

- Education: Bachelor's degree in Marketing, Business, Communications, or a related field (Master's preferred).

- Experience: Proven experience in brand management, marketing, or a similar role, preferably in e-commerce, healthcare, or consumer goods.

- Marketing Expertise: Strong knowledge of digital marketing, social media strategy, and brand storytelling.

- Analytical & Strategic Thinking: Ability to interpret data insights, market trends, and consumer behavior to drive branding efforts.

- Creativity & Innovation: A creative mindset with a passion for brand building and storytelling.

- Communication & Leadership: Exceptional communication, collaboration, and leadership skills.

- Technical Skills: Proficiency in marketing tools, CRM platforms, and analytics software.

- Project Management: Ability to manage multiple projects in a fast-paced environment.

Why Join Dentalkart?

- Opportunity to Shape an Industry-Leading Brand

- Play a key role in defining and expanding Dentalkart's brand identity.

- Dynamic & Collaborative Work Culture - Work with a creative, passionate, and innovative team.

- Competitive Salary & Benefits - Attractive compensation package and growth opportunities.

- Professional Development - Enhance your skills with cutting-edge branding techniques and industry exposure.

If you are a strategic thinker with a passion for branding, we'd love to hear from you! Apply today and be part of Dentalkart's exciting journey!