Gaussian Networks - Specialist - Marketing (3-5 yrs)

Attention all marketing ninjas with a passion for gaming!

Deltatech Gaming Ltd Adda52.com, India's leading online poker platform, is on the hunt for a Marketing Specialist to spearhead our offline marketing, events, activations, and BTL (Below-the-Line) campaigns.

Responsibilities:

- Be the brand custodian across offline channel.

- Ensure brand guideline framework in all creatives across all offline platforms, forms, audiences etc.

- Responsible for conceptualisation of offline channel creation via event & activations / sponsorships /associations/partnerships ensuring business result and ROI of each activity.

- Take ownership of college, corporate and Deltin Royale Offline Channel already running programs.

- Identify, onboard and manage ROI driven agencies and supervise execution to create at scale activities.

- Create offline Brand IPs to ensure brans resonance and a higher market presence and TOMA.

- Work closely with social media team and ensuing mirroring all offline activity on out social media and other digital platforms (own and paid).

- Create and manage high performing on role / off role / vendor based teams.

- Drive a campaign of war on waste and create efficiencies at scale by constantly exploring, identifying and deploying low cost high return elements, approaches and programs.

- Prepare & monitor daily, weekly, and monthly progress report of the campaigns on decided KPI/metrics at partner level.

- Handle competition mapping, consumer insights for the channel.

- Collaborate with cross functional departments across Design, CRM, Product, SEO, Finance, Compliance.

- Hands on understanding of data mining and analytics.

- Strong network for affiliate and brand partners for app and web inventories.

Requirements:

- High degree of ownership and drive to deliver measurable results.

- High on collaboration and cross functional working.

- Proactively identify, highlight & mitigate the operational issues on time.

- Hands on understanding on MS excel, printing, execution, deployment and events management.

So are you ready to take on the next big challenge? Apply now and let's deal! (Link to application form)