Decipher Market Research - Executive - Online Branding & Public Relations (3-5 yrs)

JOB SUMMARY:

We are looking for an Online Branding & PR Executive with a strong background in public relations, media management, and brand building. The ideal candidate will be responsible for enhancing brand visibility, managing online reputation, and driving media outreach to strengthen the company's digital presence.

KEY RESPONSIBILITIES:

- Develop and execute branding and PR strategies to improve brand awareness and positioning.

- Manage media relations, build relationships with journalists, influencers, and industry experts for coverage.

- Create and distribute press releases, articles, and thought leadership content to enhance brand credibility.

- Oversee online reputation management (ORM) by monitoring brand mentions and addressing feedback proactively.

- Collaborate with social media, content, and marketing teams to ensure brand consistency across all platforms.

- Plan and execute digital PR campaigns, influencer collaborations, and brand partnerships.

- Monitor and analyze PR and branding efforts using analytics tools, providing insights for continuous improvement.

- Organize and manage virtual events, press conferences, and brand collaborations to engage with the target audience.

- Ensure brand messaging aligns with business goals and market positioning.

- Stay updated on industry trends, competitor activities, and emerging branding strategies.

REQUIREMENTS:

- Minimum 3 years of experience in public relations, media management, and branding.

- Strong understanding of digital PR, media outreach, and influencer marketing.

- Excellent communication, writing, and relationship-building skills.

- Hands-on experience with PR tools, media databases, and online reputation platforms.

- Knowledge of SEO, content marketing, and social media trends is a plus.

Why Join Us?

- Work with a fast-growing brand and shape its online reputation.

- Competitive salary and career growth opportunities.

- Opportunity to collaborate with top media houses and influencers.

Apply Now and be a key player in building a powerful brand identity!