Business Development Executive

Job Summary

We are looking for a motivated and creative Product Marketing Executive to join our marketing team. The candidate will be responsible for supporting the product marketing strategies, enhancing brand positioning, and ensuring successful product launches.

This role involves creating product messaging, conducting market research, managing marketing campaigns, and driving customer engagement. The ideal candidate will have a passion for marketing, a solid understanding of product management, and strong communication skills.

Key Responsibilities

1. Product Positioning and Messaging
2. Market Research and Competitive Analysis.
3. Content Creation and Campaign Management
4. Product Launches
5. Customer Engagement and Feedback
6. Sales Support
7. Performance Analysis and Reporting
   

Key Requirements

• Any Bachelors or Masters degree.
• 0-2 years of experience in product marketing, digital marketing, or a related field. (Freshers with excellent communication skills will also be considered for this role).
• Strong understanding of marketing principles and product lifecycle.
• Excellent written and verbal communication skills.
• Creative thinker with a data-driven approach to problem-solving.
• Strong organizational and project management skills.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred Skills

• Experience in B2B or B2C product marketing.
• Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
• Knowledge of SEO, content marketing, and digital advertising.