CRM Executive

This role is within the Growth team, where you'll take the lead in driving all Customer Lifecycle Management (CLM) and Retention campaigns by collaborating with both central and city teams. You will analyze data to uncover actionable insights into customer behavior, usage patterns, and more. Additionally, you'll work closely with senior leadership across various functions to deliver a data-driven action plan.

Role

- Conduct business analysis and develop a strong understanding of key metrics.
- Extract data for daily reporting and ad hoc analysis.
- Plan, manage and execute SMS, email, notifications, and other communication strategies.
- Oversee daily operations related to communication execution.
- Analyze the performance of various retention campaigns.
- Publish and share weekly performance metrics to enable teams to act proactively.