Digital Marketing Specialist

Job Title: Digital Marketing Specialist

Education: Any Degree

Experience: 3 to 5 Years of experience in digital marketing activities, including SEO/SEM, email, social media and digital advertising campaigns, Video editing.

Job Location: Bengaluru

Work Days: Monday to Friday (last Saturday)

Desired Skills: Proven working experience in digital marketing, exposure to product sales & marketing will be an added advantage.

• Blog management & content promotion.
• LinkedIn Marketing.
• YouTube content management and promotion.
• B2B Sales and promotions using Social Media campaigns,
• Digital content creation for promotion
• Email campaigns, Online Seminar & Webinar campaigns.
• Landing page design and optimization

Job Responsibility:

Plan and execute digital marketing activities , including SEO/SEM, email, social media and digital advertising campaigns.

Create & manage social media marketing campaigns and analyse the ongoing company presence on social media (LinkedIn, Twitter, Facebook, YouTube etc.) and present ideas based on market research to expand the reach of our communications. Best practices to increase visibility and thereby improving follower base.

Optimize the landing pages of paid search engine marketing campaigns.

Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.

Promote blog content actively to our followers and provide insights to improve the visibility of our blog in relevant search engines.

Be actively involved in SEO efforts (keyword, image optimization etc.)

Manage SEO campaigns, Plan, develop and implement our SEO strategy

Provide insights based on keyword research and optimization of content.

Achieve maximum ROI in paid search campaigns by collecting and analyzing data, and identifying trends and insights.

Track, report, and analyze website analytics, and PPC campaigns.

Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, NetInsight, Omniture, WebTrends, SEMRush etc.)

Maintain relation with agencies and vendors

Conduct research on market trends, brands audiences and competitors, and end-to-end consumer journey to drive engagements and conversions

About Conceptia:

We are a large marine design and engineering solution provider serving the maritime industry across the globe; committed to offer innovative design, consultancy and engineering solutions. The zeal and dedication of our team of Naval Architects and Engineers is what defines us.

Since its inception in 2004, Conceptia has been known for its erudition, pre-eminence in quality and timely delivery. ISO 9001:2015 certification issued to the organizations processes back a proven track record of quality and innovative solutions offered by us

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At Conceptia we emphasize on continually improving the processes of the company, constant learning through challenging projects in new domains, coupled with world class infrastructure. With our broad technical experience, constant improvement we have grown to serve in the following domains:

• Naval Architecture
• Marine Engineering
• Ship Design and Offshore Structures Basic, Detail and Production Engineering
• Engineering Analysis
• Project Lifecycle Management
• Digital Publishing
• Staffing Solutions
• Product Sales – Engineering Enhancement Tools
• Training

Website: https://www.conceptia.in/