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Senior Parts & Service Marketing Consultant (Hydraulics)

4-9 years

Chennai

1 vacancy

Senior Parts & Service Marketing Consultant (Hydraulics)

Caterpillar Inc

posted 16hr ago

Job Description

Career Area:
Product Support
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, youre joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We dont just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
About Caterpillar
Caterpillar Inc. is the world s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.
Job Description:
Develop and execute Hydraulic Pump/Motors & Cylinder/Rods go-to- market strategy/ value message for Construction Industry products. To serve as a senior consultant within Construction Industries Servies Division (CISD) and subject matter expert in hydraulic Pump, Motors & Cylinders, which is a key component/ enabler for Caterpillar s Aftermarket parts growth strategy.


Job Duties:
As a Senior Parts and Service Marketing Consultant, you will serve as the expert responsible for the development and execution of world-wide Pump & Motors/ Cylinders & Rod growth strategy to drive profitable parts revenue and Percent of Parts Sales (POPS) growth targeting multiple Construction Industry customer segments . The role of this assignment is that of an individual contributor who will work very closely with internal partners such as the Sales Execution team, DSD, and Hydraulic product groups to develop and execute a comprehensive short/mid/long term growth. Assignments/projects are complex and strategic in nature in hydraulic business and the individual must feel comfortable with the dynamic environment and have ability to rise above the noise to see bigger pictures to build a strategic & tactical go-to-market framework.

Leadership skills and the ability to sell ideas are key to success in this role. As an individual performer or as the project leader of a generally small group/task force of technical or marketing people, a reputation as an expert begins to develop. Must communicate effectively across product, industry, dealer and/or customer audiences to gain understanding and acceptance of ideas and recommendations. Proven leadership in innovation of new or improved ideas/processes is key to this role, along with the execution to the market.

What You Will Do :
  • Develop Hydraulic solutions following New Services Development (NSD) framework & discipline
  • Mentor team members within the broader Parts & Service organization
  • Drive POPS growth through development of products and programs
  • Deliver new products and programs globally or regionally
  • Gather and provide Voice of Customer (VOC) and Voice of Dealer (VOD) to the engineering, manufacturing, purchasing, pricing and logistics teams
  • Develop, coordinate, and present training materials to various audiences, including dealers
  • Work along with senior management in planning major programs and objectives for the division
  • Execute competitive analysis, manage parts variance, and replicate pilot solutions globally
  • Segment, target, and position market opportunities to gain market share
  • Work across various functional business units to achieve parts objectives and work with global partners along with districts, dealers and customers to implement parts marketing activities, align strategies, and drive parts growth.

    Must have ability to work with people from many different backgrounds and cultures, internally and externally, with the appropriate influence and ability to resolve differences. Good human relations skills are required to develop a collaborative, cooperative work relationship with others inside and outside the business unit. Generally, requires extensive travel to understand regional or worldwide business conditions. Incumbent has previous expertise within government agencies, national associations, dealers and/or customer groups.
What You Will Have (Skills):
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
  • Fosters strong customer relationships via delivery on commitments, open communication, and on-going feedback/improvement.
  • Advises others on creating customer focused environments in various scenarios.
  • Measures and observes customer satisfaction levels to ascertain and implement service improvement alternatives.
Service Excellence: Knowledge of customer service concepts and techniques; ability to meet or exceed customer needs and expectations and provide excellent service in a direct or indirect manner.
  • Resolves complex customer complaints or problems.
  • Teaches others how to deliver excellent customer service in a variety of settings.
  • Recovers from a service failure in a way that enhances customers esteem of the organization.
Consulting: Knowledge of techniques, roles, and responsibilities in providing technical or business guidance to clients, both internal and external; ability to apply consulting knowledge appropriately.
  • Explains the requirements, deliverables, costs, and criticalities of the assignment.
  • Participates in developing consulting opportunities or assignments.
  • Uses formal and informal means to keep client informed on progress and issues.
Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviours.
  • Delivers helpful feedback that focuses on behaviours without offending the recipient.
  • Makes oral presentations and writes reports needed for own work.
Influencing: Knowledge of effective influencing tactics and strategies; ability to impact decisions within and outside own organization.
  • Gives examples of decisions and who influenced whom in the decision.
  • Describes key concepts of influencing.
Problem Solving: Knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems; ability to apply knowledge of problem solving appropriately to diverse situations.
  • Examines a specific problem and understands the perspective of each involved stakeholder.
  • Develops alternative techniques for assessing accuracy and relevance of information.
  • Helps to analyze risks and benefits of alternative approaches and obtain decision on resolution.
Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
  • Provides prompt and effective responses to client requests and interactions.
  • Works with clients to address critical issues and resolve major problems.
Strategic Thinking: Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
  • Implements the groups go-to-market strategy.
  • Raises awareness of potential strategic alliances and partnerships.
  • Makes sound recommendations when faced with complex and contradictory alternatives.
Top Candidates Will Also Have:
  • Strong data analytics skills including proficiency in Microsoft Excel and Power BI
  • Experience with 6 Sigma Black Belt or project management
  • Experience working in the field or with Caterpillar dealers
Additional Details:
  • Preferred work location: Melbourne, Australia
  • This role can also be located in other CIOSD Hubs such as Chennai (India) and Johannesburg (South Africa)
  • Relocation assistance is not provided for this role.
  • Caterpillar operates in a hybrid work environment, requiring a minimum of 3 days per week of onsite, in office work.
  • Travel: up to 25%
Relocation is available for this position.
Posting Dates:
February 12, 2025 - February 18, 2025
Caterpillar is an Equal Opportunity Employer (EEO).
Not ready to apply? Join our Talent Community .

Employment Type: Full Time, Permanent

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What people at Caterpillar Inc are saying

Marketing Consultant salary at Caterpillar Inc

reported by 2 employees with 14-16 years exp.
₹26.1 L/yr - ₹33.4 L/yr
148% more than the average Marketing Consultant Salary in India
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What Caterpillar Inc employees are saying about work life

based on 1.2k employees
74%
80%
51%
90%
Flexible timing
Monday to Friday
No travel
Day Shift
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Caterpillar Inc Benefits

Submitted by Company
Health Insurance
Defined Benefit Pension Plan
Long-term Disability Insurance
Supplemental Unemployment
Submitted by Employees
Job Training
Soft Skill Training
Health Insurance
Free Transport
Work From Home
Free Food +6 more
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Chennai Office
Caterpillar, IITM Research Park, Kangam Village, Tharamani Chennai
Tamil Nadu 600113
Chennai Office
ASCENDAS 6th and 7th Floor, International Technology Park, Taramani Road Chennai Chennai
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