Business Development Officer

I. General Information

Role: Business Development Officer- Defence

II. Job ObjectiveWork closely & jointly with Defense service employees and business partners to ensure CHOICe achieves itsbusiness aspiration in line with the AOP Targets (New & Customer Retention) as stated in individual objectivesetting sheets. Support channel partner in delivering higher levels of productivity and facilitate the process ofSubmission to- Issuance within mutually agreed timelines. Protect Customer & CHOICe interests by ensuringprocesses /systems in-use; comply with regulatory & internal guidelines. Effectively manage channel partnerexpectations & improve the quality of Relationship Management to build a mutually benefiting model. Keyresponsibilities of the job holder are: Business Development | Execution Implementation of Sales &Customer Retention Strategies | Relationship Management. The said role requires the Job Holder to balanceCustomer Servicing activity along with Sales Acquisition, while ensuring, the necessary growth as per AOPcoupled with Highest Persistency.

III. Key Responsibility Areas# Key Result Areas Activities1 Impact on the Business/ Function To achieve BDO wise targets.(New & Customer Retention) To achieve desired Agent/ partner Activation targets. To create a healthy Product Mix with traditional 50% To create a healthy pool of lead generators across defenseterritory2 Customers /Stakeholders Provide support to agents and lead generators at the groundlevel. Make joint Field calls and motivate them to achieve targets. Provide support and training for timely Submission, Pendency,and Issuance management. Conceptualize and implement local business developmentinitiatives for lead generation and focused sales. Provide key inputs on business health to agent partners and agreeon tactical initiatives to increase lead generators & theircontribution.3 Leadership & Teamwork Liaise with colleagues across the country to imbibe best practices4 OperationalEffectiveness & Control Manage Persistency at 85% Ensure timely submission of applications at HUB locations Manage FTRs within 2% and thereby reduce Issuance TATsI

V. Key Performance IndicatorsFinancial Achieve new business premium as per AOP targets rolled out bySales and defined SFM Achieve Traditional Product Mix target Achieve Customer Retention targets for the portfolio. Achieve targets as prescribed for individual BDO/ self target Ensure timely PIR reporting and NIL PIR pendingCustomer Ensure Customer Complaints =1% of book Achieve defined metrics as per Sales Force Managementprocess/guidelinesProcess Ensure FTR at defined percentage. Ensure Customer Retention at defined percentage

V. Major Challenges Drive consistent business across assigned territory both New & Customer Retention premium. Manage multiple agent /lead generators relationships with maturity and without neglecting anyparticular area.

VI. Role ContextVII. Management & Leadership of Regulatory, Compliance & Operational Risk

VIII. Observation of Internal ControlsMaintain and observe Company's internal control standards, implement and observe the Company'sCompliance Policy, including the timely implementation of recommendations made by internal/externalauditors and external regulators. Foster a compliance culture and implement the Compliance Policy bymanaging compliance risk and optimising relations with regulators