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PPC Executive
Business Thrust Techsoft
posted 17d ago
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Fixed timing
Key skills for the job
Job Description
- Manage, review, and perform daily account responsibilities associated with Google Ads and Facebook Ads for a variety of clients.
- Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Manage the creation of large keyword lists.
- Provide creative copy suggestions and graphical ad templates.
- Manage Display network placement lists on Google Ads and through other contextual advertising platforms.
- Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Provide oversight and manage new paid search and Facebook campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
- Monitor and evaluate search results and search performance across the major search channels.
Professional Competencies
- Ability to clearly and effectively articulate thoughts and points.
- Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
Employment Type: Full Time, Permanent
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Strict timing
Alternate Saturday off
No travel
Day Shift
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