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Area Business Manager
Abbott
posted 5mon ago
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Job Description
- Enable ethical field force to meet regional and team KPIs
- Analyze market ,category and channel opportunities within territory/area using real-time omnichannel business intelligence to identify opportunities for market share growth at the customer/account level
- Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the region and create an omnichannel engagement strategy to establish Abbott as the brand of choice throughout the region
- Develop and support the execution of account plans using an integrated customer omnichannel engagement strategy
- Deploy marketing programs to target customers and accounts via the Medical Reps, including education, execution, and tracking of program impact/success
- Observe and provide progressive, real-time coaching and feedback to Medical reps on every aspect of the customer engagement process
- Accelerate the development of digital knowledge and application in Medical reps through mentoring, coaching and role-modeling
- Build and maintain relationships with customers and accounts across digital, remote/virtual and face to face channels to increase awareness and loyalty to Abbott brand products
- Collaborate with the training/SFE to Optimize team performance by identifying knowledge and skill gaps in Medical reps across the team and create individual development plans to elevate capabilities across the territory/area
- Provide direct, on-going support to Medical reps in the field through collaborative problem-solving, mentoring, coaching, feedback and escalations
- Develop and expand network of KOLs throughout the territory/area, reflecting to influence at all levels of an account (not limited to HCPs)
- Work cross-functionally with Marketing ,Analytics and SFE to gather and interpret customer and market behavior data, translating omnichannel engagement data into real-world activities.
- Experience in Sales with at-least 2 years as Area Manager.
- Must have knowledge of market dynamics, demographics of area.
- Must have knowledge of Channel sales across different types of outlets.
- Networking and orientation towards customer (retailers/associations) management.
- Possess negotiation skills, people development, Networking Ability and influencing ability.
Employment Type: Full Time, Permanent
Functional Areas: Sales
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What people at Abbott are saying
Rating based on 180 Area Business Manager
reviews
Anonymous · Sales & Business Development
in Mumbai
Company with values and commitment to public.
- Job security - Good
Office politics and favouritism.
- Promotions - Bad
Area Business Manager salary at Abbott
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