Content Marketer

Position: Content Marketer

Responsibilities:

Content Creation and SEO:

1. Write SEO-driven content to highlight our products, ensuring they are optimized to increase organic traffic.
2. Create compelling visuals and creatives to support the content.
3. Coordinate with the SEO team to ensure all web content goes live promptly.
4. Write engaging news and report blogs for BIS Research Website.

Social Media Marketing:

1. Drive engagement through social media channels by creating and conducting webinars and video podcasts.
2. Produce audio podcasts for platforms such as Spotify and Amazon Music.
3. Write newsletters for our official LinkedIn page.
4. Create monthly reports to identify key audience segments and engagement metrics.
5. Develop and execute content plans for LinkedIn and Twitter.

Third-Party Platforms:

1. Conduct guest blogging outreach and create relevant content.
2. Write press releases for various platforms.
3. Develop email sequences for marketing campaigns.

Ideation and Teamwork:

1. Brainstorm and implement ideas to improve content delivery.
2. Participate in intra-team activities and collaborate effectively with other team members.

Requirements:

• 1+ years experience in content marketing and SEO.
• Strong writing skills with a focus on creating SEO-driven content.
• Experience in social media marketing and engagement strategies.
• Familiarity with creating and conducting webinars, video podcasts, and audio podcasts.
• Ability to write newsletters, monthly reports, and manage social media content.
• Experience with third-party platforms, press releases, and guest blogging.
• Strong teamwork and ideation skills.
• Experience with design tools (e.g. Google slides, Canva) is a plus.
• Experience with AI tools for content creation and marketing automation is a plus.