Apptunix - Executive - Digital Marketing (2-4 yrs)

Apptunix is a leading Mobile App & Web Solutions development agency, based out of Texas, US. The agency empowers cutting-edge startups & enterprise businesses, paving the path for their incremental growth via technology solutions. Established in mid-2013, Apptunix has since then engaged in elevating the client's interests & satisfaction through rendering improved and innovative Software and Mobile development solutions. The company strongly comprehends business needs and implements them by merging advanced technologies with its seamless creativity. Apptunix currently employs 200+ in-house experts who work closely & dedicatedly with clients to build solutions as per their customers' needs.

Job description:

- Maintain social media profiles- Facebook, Instagram, Twitter, LinkedIn and other platforms.

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification

- Conduct research and curate campaigns to drive organic traffic.

- Manage day-to-day handling postings on all platforms according to the calendar.

- Keep up with the new algorithms and newly launched engagement tools.

- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.

- Managing content marketing strategies related to off-on-page articles.

Requirements:

- Proficiency in social media platforms and tools.

- Strong knowledge of SEO principles and tools.

- Good knowledge and experience with online marketing tools and best practices.

- Analytical mindset with proficiency in Google Analytics and data interpretation.

- Excellent communication and teamwork skills.

- Creative and innovative approach to problem-solving.