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7 Anand Rathi Global Finance Jobs

Anand Rathi - Revenue Lead - Digital Business (9-13 yrs)

9-13 years

Anand Rathi - Revenue Lead - Digital Business (9-13 yrs)

Anand Rathi Global Finance

posted 1mon ago

Job Role Insights

Fixed timing

Job Description

Key Responsibilities:

- Develop comprehensive annual business and marketing plans for mutual fund products, outlining strategic objectives and targeting both existing and new market segments.

- Spearhead the acquisition of Mutual Fund customers, utilizing online channels, strategic business partnerships, referral programs, and alliances.

- Responsible for overall revenue for the Mutual Funds distribution business. Build Mutual Fund F AUM and drive growth in SIP numbers.

- Collaborate closely with marketing team to:

- devise and execute impactful online marketing initiatives tailored to attract new customers.

- fine-tune digital marketing channels to bolster lead generation and customer acquisition efforts.

- craft compelling and informative content, educating potential clients about mutual funds and investment benefits.

- Implement and oversee lead generation and conversion process by leading the voice team.

- Analyze data and market trends rigorously to identify opportunities for refining acquisition strategies, enhancing conversion rates, and driving revenue growth.

- Monitor and report key performance indicators (KPIs) related to online mutual fund acquisition, ensuring transparency and accountability in revenue generation efforts.

- Stay abreast of industry best practices, emerging trends, and cutting-edge technologies in investment space, fostering innovation and continuous improvement.

- Collaborate seamlessly with Product Management, Technology, Operations, and Customer Support teams to align on new product launches, ensuring consistent and compelling mutual fund products.

- Monitor external market trends and competitors' marketing efforts, proactively identifying best practices and adapting strategies to maintain a competitive edge in the mutual fund space.

- Take accountability for ongoing product delivery, overseeing features enhancements and positioning of the Mutual Fund app to ensure its relevance and competitiveness in the market.

- Address customer issues promptly, ensuring high satisfaction levels.

- Adhere diligently to operational processes and compliance norms.

- Promote cross-selling initiatives, offering clients a diverse range of products such as Equity, Debt, and Portfolio Management Services (PMS), enhancing the overall customer experience and increasing revenue streams.

Experience

- Strong business manager with 8-10 years of relevant experience of online client acquisition, digital marketing and revenue generation.

- Master's degree in Marketing, Business, or Finance from a reputed University.

- Proven experience in online marketing, lead generation, and customer acquisition, preferably in the financial services industry.

Personal Skills

- Proven experience of developing and executing demand generation and conversion. The candidate should have relevant experience in sales management and building/managing business partnerships.

- Deep knowledge of the mutual fund business, investment products, and financial markets.

- Strong knowledge of market trends, customer behavior, and competitive landscape.

- The candidate should have exceptional analytical and problem-solving abilities and the ability to interpret data to drive actionable insights.

- Exceptional communication and interpersonal skills, with the ability to collaborate and obtain results effectively working with cross-functional teams.

- Disciplined and process-oriented, able to design and implement the best controls and processes.

- Organized, high energy, and results driven, superior problem-solving skills.

- Self-motivated. You work best with a high level of autonomy and responsibility.

- Manage uncertainty and ambiguity well. You can make decisive calls without enough information.

- Care about the product. You want to build products that help make people more successful. You have insight into why some products succeed and others don't.

- Base level proficiency in digital marketing tools and platforms and analytics tools.

- Self-motivated, results-oriented, and able to thrive in a fast-paced, dynamic environment.

- High attention to detail and proven ability to manage multiple, competing priorities simultaneously with minimal supervision.

- Should be a self-starter and proactive target oriented. Fast Speed of Execution.


Functional Areas: Other

Read full job description

Prepare for Revenue Lead roles with real interview advice

Top Anand Rathi Global Finance Revenue Lead Interview Questions

Q1. What are expiry dates in markets
Q2. What is finance , what is wealth management
Q3. Different types of ratio such as sales turnover ratio, asset turnover ratio, etc
View all 13 questions

What people at Anand Rathi Global Finance are saying

What Anand Rathi Global Finance employees are saying about work life

based on 238 employees
58%
43%
48%
100%
Strict timing
Alternate Saturday off
Within city
Day Shift
View more insights

Anand Rathi Global Finance Benefits

Job Training
Health Insurance
Soft Skill Training
Cafeteria
Team Outings
Work From Home +6 more
View more benefits

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