Marketing Executive

If you are passionate about driving brand success in the FMCG and D2C space, we would love to hear from you!

Job description

Key Responsibilities:

• Customer Engagement:
• Strategize and execute customer engagement initiatives across various platforms, including social media and online portals.
• E-commerce Sales Development:
• Drive e-commerce sales strategies to maximize revenue.
• Branding:
• Develop and enhance brand identity and positioning in the market.
• Social Media Management:
• Oversee and manage social media accounts, ensuring consistent brand messaging and engagement.
• Competition Analysis & Product Development:
• Conduct thorough competition analysis and support brand and product development initiatives.
• On-ground Activations:
• Plan and execute on-ground activation events to promote brand visibility.
• ATL & BTL Activities:
• Manage Above The Line (ATL) and Below The Line (BTL) marketing activities.
• Brand Management:
• Oversee brand management from pre-launch through to success.

Preferred Candidates:

• Minimum 1+ year experience in marketing or related field
• Masters degree in Marketing
• Based in Mumbai
• Experience in a consumer goods company
• Background in digital marketing
• Excellent communication skills
• Entrepreneurial mindset; self-driven and proactive
• Professional and process-oriented
• Proficient in MS Office
• Strong organizational skills, with the ability to manage data and communication effectively

Note: Freshers with Marketing internshipmay also apply

Candidates who are comfortable travelling to BKC should apply.