Content Writer

Job Brief:

We are looking for a Content Writer to join our content and digital marketing team and enrich our websites with new blog posts, guides, and marketing copy.

Responsibilities:

• Conduct in-depth research on our products, industry trends, and target audience to ensure accurate and impactful content.
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Optimize content for SEO to improve our online visibility and organic reach.
• Promote content on social media
• Identify customers needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images, and tone)
• Update website content as needed

Requirements and skills

• Proven experience as a Content Writer, Copywriter, or similar role with a strong portfolio of writing samples.
• Excellent command of written and verbal communication in English.
• Solid understanding of SEO principles and experience in using keywords strategically.
• Proficiency in content management systems and digital marketing tools.
• Ability to work independently and manage multiple projects with strict deadlines.
• Strong research skills to comprehend complex topics and present them in an easy-to-understand manner.
• A keen eye for detail, grammar, and syntax