Senior Analyst - Programmatic

Job Description:

Focus DSP:

• Experience Set-up, Management, and Reporting for online video and display Campaigns in several DSP Platforms: Prio 1: DV360, TTD Prio 2: Amazon, Xandr
• Experience working with budgets, understanding of pacing, and the ability to make necessary adjustments as required.
• Experience in setup of DCO campaigns

Requirements

2+ years of experience in a campaign management role in the advertising and online media marketing. Video ad experience is an added advantage.

Experience using ad serving systems such as DV360, CM360 and GAM

Knowledge and experience working with 3rd party vendors such as Innovid, Pointroll, Sizmek, etc.

Basic understanding of pixel and pixel management.

Familiarity with ad servers, media agencies, web debugging tools (Charles Proxy, Firebug, Fiddler, etc.) a plus.

Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required

Experience in an analytical, results-oriented environment with external customer interaction.

Additional Information

Works as a member of the team and cross-functional teams

Ability to lead/own internal & vendor meetings and communication.

Have an aptitude for basic mathematical concepts

Possess excellent verbal and written communication skills

Ability to prioritize tasks and meet all deadlines while producing quality.

Ability to aggregate and communicate data to support recommendations

Ability to follow through on assigned tasks with minimal supervision

Passion and curiosity for media, brands & digital activation

Location:

Chennai

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent