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Digital Mktg Advisory Analyst

3-5 years

Mumbai

Digital Mktg Advisory Analyst

Accenture

posted 13d ago

Job Role Insights

Flexible timing

Job Description






Skill required:
Marketing Operations - Account Management



Designation:
Digital Mktg Advisory Analyst



Qualifications:
Any Graduation



Years of Experience:
3 to 5 years



What would you do?
  • The Digital Product and E-commerce Manager is responsible for developing and managing digital products and e-commerce platforms to enhance customer experiences and drive business growth.
  • This role focuses on optimizing digital channels, ensuring seamless user experiences, and delivering innovative solutions to meet evolving market demands.
  • The manager collaborates across teams to define strategies, manage product lifecycles, and achieve e-commerce objectives while aligning with the organization's broader business goals.Role requires Digital Marketing Ads & Promotion creation/designEducation
  • Bachelor's degree in Digital Marketing, Business Administration, Computer Science, or a related field; an advanced degree is a plus.Experience
  • 5-8 years of experience in digital product management, e-commerce, or a related field.
  • Proven track record of managing and scaling e-commerce platforms.
  • Experience with digital transformation projects and managing cross-functional teams.
  • Demonstrated success in optimizing digital customer experiences and achieving commercial targets.
  • Familiarity with global markets and multi-channel strategies is advantageous.In this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client.



    What are we looking for?
  • eCommerce Strategy
  • Expertise in digital product management and e-commerce platforms (e.g., Shopify, Magento, or similar).
  • Proficiency in analytics tools (e.g., Google Analytics) and data-driven decision-making.
  • Knowledge of UX/UI principles and web design best practices.
  • Familiarity with agile methodologies and project management tools (e.g., Jira, Trello).
  • Understanding of SEO, digital marketing strategies, and CRM systems.
  • Competence in A/B testing and conversion rate optimization.
  • Strategic and analytical thinking with a focus on delivering results.
  • Strong leadership and team management skills.
  • Excellent communication and stakeholder management abilities.
  • Adaptability and ability to work in a fast-paced, dynamic environment.
  • Creative problem-solving skills and attention to detail


    Roles and Responsibilities:
  • Define and execute the strategy for digital products and e-commerce platforms, ensuring alignment with business objectives and customer needs.
  • Lead the development and enhancement of digital products, collaborating with design, development, and marketing teams to deliver high-quality solutions.
  • Drive e-commerce performance through data-driven insights, optimizing conversion rates, user experiences, and overall sales performance.
  • Manage end-to-end digital product and e-commerce projects, ensuring timelines, budgets, and quality standards are met.
  • Partner with cross-functional teams, including marketing, sales, IT, and external vendors, to ensure seamless delivery of digital initiatives.
  • Monitor key performance indicators (KPIs) and generate insights to inform product improvements and e-commerce strategies.
  • Continuously enhance the digital customer journey, addressing pain points and implementing best practices to boost engagement and satisfaction.
  • Stay updated on industry trends, competitor activities, and emerging technologies to identify opportunities for innovation.
  • Ensure all digital products and e-commerce platforms adhere to legal, regulatory, and security standards.

    Qualifications

    Any Graduation

  • Employment Type: Full Time, Permanent

    Read full job description

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    What people at Accenture are saying

    2.0
     Rating based on 1 Advisory Analyst review

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    Advisory Analyst salary at Accenture

    reported by 16 employees with 1-10 years exp.
    ₹4.5 L/yr - ₹10.5 L/yr
    At par with the average Advisory Analyst Salary in India
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    What Accenture employees are saying about work life

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    Flexible timing
    Monday to Friday
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    Day Shift
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