Wibmo Senior Product Manager Interview Questions and Answers

Felt frustrated when you felt that you overpaid for a product, or that the company was simply extracting too much from the consumer in terms of price?
How does Starbucks sell coffee, that is worth only $19 -the worth of the commodity as indicated by the typical retail price for a kilo of coffee
beans, for $137 ?
Or how does Apple sell an iPhone, that costs it only round Rs. 6K to produce at a Foxconn factory in China, for a retail price of Rs. 1 Lakh+ in India?
Why do printers come cheap, but the replacement cartridges cost a bomb?
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Q1. Card payment workflow, tokenisation and its GTM.
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Q2. Affordability and brand emi GTM.
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Q1. Resume based discussion
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Q2. Product tier down
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Q1. Product case study
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Q2. Team building questions
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Q1. Product design- how to design a hypothetical model
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To design a hypothetical model, start by defining the problem, conducting market research, creating user personas, brainstorming ideas, prototyping, testing, and iterating.
• Define the problem statement and goals of the product

• Conduct market research to understand the target audience and competition

• Create user personas to empathize with the users' needs and behaviors

• Brainstorm ideas and features that address the problem ...read more
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Q2. How would you improve a product
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I would improve a product by conducting user research, analyzing feedback, and iterating on features.
• Conduct user research to understand pain points and needs

• Analyze feedback from customers to identify areas for improvement

• Iterate on features based on research and feedback

• Implement A/B testing to validate changes before full rollout
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Q1. Technical architecture
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Q1. Swiggy orders are going down. Do RCA
Ans. 
Perform Root Cause Analysis (RCA) to identify reasons for decrease in Swiggy orders.
• Check for any technical issues on the platform causing orders to drop

• Analyze customer feedback to identify any issues with service or quality

• Evaluate competitor strategies that may be attracting customers away from Swiggy

• Review marketing and promotional activities to see if they are effective in driving orders

• Consider external factors s...read more
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Q1. Business Round Checking on Skills
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Q1. Assessing the cultural fit and overall suitability for the role.
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With one of the team members. Case study to gauge problem solving skills, analytical abilities. What could be different reasons for drop in sale, how can each be identified and mitigated?

Q1. Stakeholder discussion This was with one of the senior stakeholders, to determine your communication skills as well as understanding about completely new business problem/sector in limited amount of time. ...read more
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Q1. Discussion with the HOD Usual fitment test. Past work experience, aspirations etc.
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