Unimrkt Research Marketing Research Executive Interview Questions and Answers

Q1. Tell about your previous work and responbilities
Ans. 
I worked as a Research Analyst at a market research firm, conducting data analysis and preparing reports.
• Conducted market research studies to analyze consumer behavior and trends

• Collected and analyzed data using statistical software such as SPSS and Excel

• Prepared reports and presentations for clients based on research findings

• Collaborated with team members to design research methodologies and strategies
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Q1. What is research
Ans. 
Research is a systematic investigation to discover new information or validate existing knowledge.
• Research involves gathering and analyzing data to answer specific questions or solve problems

• It can be qualitative or quantitative in nature

• Examples include market research to understand consumer preferences, scientific research to test hypotheses, and medical research to develop new treatments
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Q2. What are current trends in research
Ans. 
Current trends in research include AI and machine learning, big data analytics, personalized marketing, and sustainability.
• Increased use of AI and machine learning for data analysis and predictive modeling

• Growing importance of big data analytics for extracting insights from large datasets

• Shift towards personalized marketing strategies based on consumer behavior and preferences

• Focus on sustainability research to address
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Q3. What are the research methods
Ans. 
Research methods include surveys, interviews, focus groups, observations, experiments, and secondary data analysis.
• Surveys: Questionnaires distributed to a sample of individuals to gather data.

• Interviews: One-on-one discussions with participants to gather in-depth information.

• Focus Groups: Small group discussions led by a moderator to explore opinions and attitudes.

• Observations: Directly observing and recording behavio...read more
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Q4. What is dry kab and wet lab
Ans. 
Dry lab refers to computational research done using computers, while wet lab refers to experimental research done using chemicals and biological materials.
• Dry lab involves data analysis, modeling, and simulations.

• Wet lab involves conducting experiments, handling chemicals, and working with biological samples.

• Examples of dry lab work include bioinformatics, genomics, and computational biology.

• Examples of wet lab work in...read more
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That was an online test which includes maths , logical reasoning, English & listening test .

That was not very difficult, communication skills is must .

Q1. Tell me about your past experience ( internship)
Ans. 
I have completed a research internship at XYZ Company.
• Conducted literature reviews and gathered relevant research materials.

• Assisted in designing and implementing experiments.

• Collected and analyzed data using statistical software.

• Presented findings at team meetings and conferences.

• Collaborated with team members on research projects.

• Developed research protocols and maintained accurate records.

• Contributed to writing rese
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Q2. What did you learn from that?
Ans. 
I learned the importance of attention to detail and thorough documentation.
• I learned the importance of carefully recording and documenting research findings.

• I learned how to analyze and interpret data accurately.

• I learned the significance of attention to detail in conducting experiments and observations.

• I learned how to effectively communicate research findings to colleagues and superiors.

• I learned the value of collabo...read more
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Q3. Challenges you faced in your past internship.
Ans. 
I faced challenges in my past internship related to data collection and analysis.
• Difficulty in collecting accurate and reliable data

• Dealing with large datasets and organizing them effectively

• Analyzing complex data and drawing meaningful conclusions

• Working with limited resources and time constraints

• Collaborating with team members and coordinating tasks

• Adapting to new technologies and software tools
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Q1. Why jasper colin
Ans. 
Jasper Colin is a renowned researcher in the field of genetics and has made significant contributions to the study of inherited diseases.
• Jasper Colin has published numerous papers on genetic disorders such as cystic fibrosis and Huntington's disease.

• He has received multiple awards for his groundbreaking research in the field of genetics.

• Colleagues and peers in the scientific community highly respect Jasper Colin for hi
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Q1. Primary research quests
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Q2. Didnt ask any other quest
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Impact of COVID-19 on environment

Q1. Market Size Market Estimation Scope
Ans. 
Market size estimation involves determining the total addressable market for a product or service.
• Market size estimation involves analyzing the potential customer base for a product or service.

• It includes researching the demographics, buying habits, and preferences of the target market.

• Market size estimation helps in understanding the revenue potential and growth opportunities for a business.

• Methods for market size est...read more
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Q2. Market Sizing Approach
Ans. 
Market sizing approach involves identifying the total addressable market (TAM), the served available market (SAM), and the target market.
• Identify the total addressable market (TAM) by determining the potential market size for a product or service.

• Calculate the served available market (SAM) by estimating the portion of the TAM that your company can realistically target.

• Define the target market by narrowing down the SAM ...read more
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Q3. Self Introduction
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Q4. SWOT analysis imapct on market
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Q5. PRSTEL Analysis
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