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I applied via Company Website and was interviewed in Sep 2023. There were 2 interview rounds.
SEO is important for websites to improve visibility, drive organic traffic, and increase credibility.
SEO helps websites rank higher in search engine results pages (SERPs)
It increases organic traffic by making the website more visible to potential visitors
SEO improves user experience by optimizing website content and structure
It builds credibility and trust with users, leading to higher conversion rates
SEO is cost-effec
Backlinks are links from one website to another. They play a crucial role in SEO by indicating the popularity and credibility of a website.
Backlinks help search engines determine the authority and relevance of a website.
Quality backlinks from reputable websites can improve a site's search engine ranking.
Backlinks can drive referral traffic to a website.
Examples of backlinks include guest posts, directory listings, and
On-page SEO refers to optimizing individual web pages to rank higher and earn more relevant traffic in search engines. Off-page SEO refers to actions taken outside of your own website to impact your rankings within search engine results pages.
On-page SEO includes optimizing content, meta tags, headings, images, and URLs on your website.
Off-page SEO involves building backlinks, social media marketing, and influencer out...
Keywords can be checked using tools like Google Keyword Planner, SEMrush, and Moz Keyword Explorer.
Use tools like Google Keyword Planner to research search volume and competition for keywords
Analyze keyword performance using tools like SEMrush to track rankings and traffic
Utilize Moz Keyword Explorer to identify keyword opportunities and prioritize target keywords
Yes, we have tools like Google Keyword Planner, SEMrush, and Ahrefs for keyword research.
Google Keyword Planner is a free tool provided by Google for keyword research.
SEMrush is a paid tool that offers keyword research, competitive analysis, and more.
Ahrefs is another paid tool known for its backlink analysis but also offers keyword research features.
Competitors can be identified through market research, industry analysis, and online tools.
Conduct market research to identify companies offering similar products or services.
Use industry analysis reports to determine key players in the market.
Utilize online tools like SEMrush, Ahrefs, or SimilarWeb to track competitors' online presence.
Monitor social media platforms and industry publications for mentions of competitor...
I applied via Naukri.com and was interviewed in May 2022. There were 2 interview rounds.
I applied via Newspaper Ad and was interviewed in Jul 2024. There was 1 interview round.
About digital marketing question online mood common question only
I applied via Referral and was interviewed before Sep 2022. There were 3 interview rounds.
Basic questions with general formula based
I applied via Referral and was interviewed before Apr 2021. There were 3 interview rounds.
I applied via Company Website and was interviewed in Jul 2021. There was 1 interview round.
I applied via Referral and was interviewed in Oct 2021. There was 1 interview round.
I applied via Referral and was interviewed in Dec 2020. There was 1 interview round.
I applied via Company Website and was interviewed before Oct 2020. There were 4 interview rounds.
based on 1 interview
Interview experience
TCS
Accenture
Cognizant
Infosys