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Sona Biscuits Sales Coordinator Interview Questions and Answers

Updated 5 Nov 2024

Sona Biscuits Sales Coordinator Interview Experiences

1 interview found

Interview experience
2
Poor
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Nov 2023. There was 1 interview round.

Round 1 - Nothing 

(2 Questions)

  • Q1. Know Hindi and Bengali
  • Q2. Will you do the job properly
  • Ans. 

    Yes, I am committed to doing the job properly by utilizing my skills and experience.

    • I have a strong attention to detail and strive for accuracy in all tasks

    • I am organized and prioritize tasks effectively to ensure completion

    • I am proactive in seeking solutions and addressing any challenges that may arise

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Just oiling culture

Interview questions from similar companies

Interview Preparation Tips

Round: Resume Shortlist
Experience: Since I got a Pre placement offer through Internship so my experiences will be in accordance to Internship
procedure. Placement procedure is almost the same. They look for decent
pointers. In addition to this they would consider if you have some good
technical background. They look for committed people who have an experience of
working in teams.For this they float a from of their own which has some questions answers of which more of less lies in the resume. There are some HR questions too like Long term goal , Short term goal, SOP, mind over matter (the most catchy one). If you get selected for interview round your interview will be around this form .

Round: Group Discussion
Experience: It was my first GD. There were around 120 people selected for the GD. We were
divided in the groups of 10. As expected my group was very tough as there were
better speakers. We were given a paper containing the situation and options. We
were given a total of 20 minutes which included the time for reading and
understanding the situation. Someone started speaking after around 5-6 minutes
followed by an another guy. Next , I had to dive in as if I would have delayed
I would have ran out of ideas which would have been taken by the others. I
started confidently and as time passed by I was successfully able to convince
the people towards my option or I must say there were no arguments towards my
option. Out of expectation, I cleared this round. Next round was the interview round.
Tips: - GD is all about convincing the junta towards your option.- Never speak when some one else is speaking.- Don't be negative , always give positive statements- Never take name of any person sitting in the room in the GD even if you know him/her- Never point fingers- Sometime GD can become a fish market. Stay out of it and wait
for the right time to speak.

- Don't shout

- Don't be an orator if you are not a good speaker

- Read the paper carefully and jot down the pros and cons of
every option so that you have many points to speak to

- It does not really matter how much did you speak but what you
speak matters, don't panic if you have spoken less during GD. Sometimes giving
1-2 logical statements gets you through.
Duration: 20 minutes

Round: Technical Interview
Experience: Around 35 people were selected for this round. We were told there will be 2 rounds of interviews. I got a call for my Technical interview soon. It was a large room with only 3 of us - myself and the 2 interviewers. They started by greeting themselves and asked me to tell something about me. I started confidently and told them about myself, my birth place, interests, college life, IIT B Racing etc. Then the interview shifted to specific questions. I covered every important point in the resume and explained it in a line or two as the questions went. They seemed impressed as I had Cummins on my resume as I was the only one in my batch who did intern over there. Also, having IIT B Racing played a major role in getting me through. They asked some questions around that and I was able to answer them successfully. I could not answer initial questions completely but was confident in whatever I said. This confidence helped me to answer later questions in a better way and they were quite impressed. Frankly , I did not have any hopes till now that I will get into ITC, so I felt stress free during the interview though it was my first interview. After answering every answer confidently they asked me some questions regarding my hobbies - Cricket mostly. Since I have been a die hard fan of cricket and love to play it, my energy level went to a higher level during this discussion. Finally , they asked do you have any questions for us ? I asked what will be my work profile if I get in. They explained me the profile and I liked it. I requested them to work on some project which will create impact on the company rather than doing some research or paper reading work. They smiled and assured me of that. So, finally this interview ended after around 25 -30 minutes. I was expecting the call for second interview. (People who cleared 1st round only got a chance for second HR interview) but not that soon. It was hardly a minute after my interview got over , a person from behind calls out my name and says "You have a second interview in a minute. Are you Ready for it ?" . I was happy but exhausted. I had no other option and said politely "Yes"
Tips: - Be confident
- Don't give arbit answers if you don't know. They are very knowledgeable people and will easily catch you if you are giving vague answers.
- Don't panic if you are unable to answer some questions. Its perfectly fine . Just say politely you don't know/remember.
- Maintain a positive body language
- Show them that you are willing to work for them for a long period of time. Don't give the slightest intention of leaving the company for any reason.
- You should be able to justify every point in your resume or whatever you write.
- Revise the form before interview , the one ITC asked you to fill in the initial process of selection
- Wear good formals. During my time some people gave interview in Jeans. This does not give a professional look. Also carry a pen.

College Name: IIT BOMBAY

Interview Questionnaire 

5 Questions

  • Q1. Six sigma analysis
  • Q2. Quality sampling
  • Q3. Introduction
  • Q4. Why ITC ?
  • Ans. 

    ITC is a leading conglomerate with diverse business operations and a strong focus on sustainability.

    • ITC has a strong presence in multiple industries such as FMCG, hospitality, paperboards, and packaging.

    • The company has a reputation for innovation and sustainability, with initiatives such as e-Choupal and the ITC Green Centre.

    • ITC's commitment to social responsibility and community development aligns with my personal val...

  • Answered by AI
  • Q5. Why not startup ?
  • Ans. 

    I prefer the stability and resources of an established company.

    • I value the security and benefits that come with working for an established company.

    • I enjoy being part of a team and working towards a common goal.

    • I appreciate the opportunity to learn from experienced managers and mentors.

    • I believe that an established company provides more opportunities for career growth and advancement.

    • I am excited about the potential to ...

  • Answered by AI

Interview Preparation Tips

Round: Group Discussion
Experience: ITC usually does case GDs. The cases are fun and pretty interesting. You would be in a group of 8-10 people and you would be given a case on which your group has to come to a conclusion in 30 mins. In our case the GD centred around a village. Where the village was facing a lot many challenges with industries shutting down, people deserting the village etc. And most of them had the root cause to the lack of power. And so the group had to come to a conclusion as to which source of energy would be the best feasible for the village based on certain things that were mentioned there in the case,
Tips: GD there are three tips: - Either start the discussion if you know the topic well. - Or play the role of a moderator and quip in with some important points- Or succinctly summarise all the points everyone mentioned and conclude them in a beautiful way explaining the direction in which the group inclines if you do not have much information on the topic. It is pretty important that the group reaches to a consensus.
Duration: 30 minutes

Round: Interview
Experience: ITC conducts interviews way early on Dec 1. Typically around 6:30 am the interviews start. So I was pretty exhausted by being on a stretch of 3 night outs with MTP report submission, MTP presentation, and then all tests and GDs for companies. On Nov 30th as well the interviews and Gds started and it was going on till Dec 1 5 am for me. Then ITC interview was at 7 am in the morning. Interviewers were 5-7 years experienced people. Questions were related to my internship and some core courses. I answered internship related questions well. Screwed up once on a technical question. Usually they would start with one concept and then grill you in depth to understand your expertise in that.
Tips: - Brush up your core concepts- You should be thorough with your internship stuff

Round: Interview
Experience: The HR interviewers were 25 years experienced. Pretty chill people. Asked me questions around why ITC and why not a startup ? etc.Pretty usual set of questions.
Tips: Be calm. Read 64 interview questions pdf. Usually available on institute LAN

College Name: IIT Kharagpur

Interview Preparation Tips

Round: Group Discussion
Experience: 1.Case study is based on multiple problem- multiple solution. First decide what will be order of problems to be solved based on there severity since solving one problem might counter affect other problem increasing other problem.  And than give there corresponding solutions. Try to convince whole group about the order of problems. 
2. survival problem based case study is also asked. Try to remember that order of importance of things is based on Water-food-shelter-safety-signal device-any thing promoting movement of survivals (last).
Tips: 1. Try to give logical reasons behind any conclusion. 
2. Try to take group together.
Duration: 25 minutes

Skill Tips: " If from electrical branch make machine a strong point."
Skills: Technical Knowledge
College Name: IIT Roorkee
Motivation: It provides non coding work. it gives you a techno managerial work.

Interview Questionnaire 

1 Question

  • Q1. What were the challenges you received to achieve your goal/target in previous company

Interview Preparation Tips

Interview preparation tips for other job seekers - As many employees get the challenges very often i also got challanges, but due to strong dedication and quick learner I overcome on my challenges.

I applied via Recruitment Consultant and was interviewed before Dec 2019. There were 4 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. How to calculate the landing price to retailer, and distributor, on mark up basis.
  • Ans. 

    To calculate landing price to retailer and distributor on mark up basis, determine the cost price and apply the desired mark up percentage.

    • Determine the cost price of the product

    • Decide on the desired mark up percentage for the retailer and distributor

    • Calculate the mark up amount by multiplying the cost price with the mark up percentage

    • Add the mark up amount to the cost price to get the selling price

    • The selling price is...

  • Answered by AI
  • Q2. What would be lctr for other brands at 15% markup margin.
  • Ans. 

    The lctr for other brands at 15% markup margin would depend on their cost of production and desired profit margin.

    • Calculate the cost of production for each brand

    • Add 15% markup margin to the cost of production

    • Subtract the cost of production from the selling price to get the lctr

    • Example: If the cost of production for Brand A is $50, the selling price would be $57.50 (15% markup). If the selling price is $70, the lctr wou

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - My advice is to be accurate in your calculations (price calculations, target calculations percentage calculations) that's it.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed before Apr 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - One-on-one 

(5 Questions)

  • Q1. Tell me about yourself .
  • Ans. 

    Experienced sales executive with a proven track record in exceeding targets and building strong client relationships.

    • 10+ years of experience in sales, with a focus on B2B sales

    • Consistently achieved or exceeded sales targets by 20% or more

    • Developed and maintained strong relationships with key clients, resulting in repeat business and referrals

    • Expertise in consultative selling and solution-based approach

    • Proficient in CRM...

  • Answered by AI
  • Q2. Do you know about ROI calculation?
  • Ans. 

    Yes, ROI calculation is the process of determining the return on investment for a particular investment or project.

    • ROI is calculated by dividing the net profit by the cost of investment and expressing it as a percentage.

    • It helps in determining the profitability of an investment and making informed decisions.

    • For example, if a company invests $100,000 in a project and earns a net profit of $120,000, the ROI would be 20%.

    • ...

  • Answered by AI
  • Q3. Whai is width & depth?
  • Ans. 

    Width and depth refer to the dimensions of a product or service.

    • Width is the measurement of the product or service from side to side.

    • Depth is the measurement of the product or service from front to back.

    • These dimensions are important for determining the size and fit of the product or service.

    • For example, when buying a sofa, the width and depth measurements are important to ensure it fits in the desired space.

  • Answered by AI
  • Q4. How can you increase your route sale ?
  • Ans. 

    To increase route sales, focus on building relationships with customers, offering promotions, and expanding product offerings.

    • Build strong relationships with customers to increase loyalty and repeat business

    • Offer promotions and discounts to incentivize purchases

    • Expand product offerings to meet customer needs and increase sales potential

    • Train and motivate sales team to effectively communicate value proposition and close

  • Answered by AI
  • Q5. Margin Calculation ?
Round 3 - One-on-one 

(3 Questions)

  • Q1. Why you want to join organization ?
  • Ans. 

    I want to join the organization because of its strong reputation, growth opportunities, and alignment with my career goals.

    • The organization has a strong reputation in the industry, which will enhance my professional profile.

    • There are ample growth opportunities within the organization, allowing me to advance my career.

    • The organization's values and mission align with my own career goals and aspirations.

    • I am impressed by ...

  • Answered by AI
  • Q2. Why you want your current company ?
  • Ans. 

    I want my current company because of its strong reputation, growth opportunities, and supportive work culture.

    • Strong reputation: My current company has a solid track record of success and is highly regarded in the industry.

    • Growth opportunities: The company offers ample opportunities for career advancement and professional development.

    • Supportive work culture: The work environment is collaborative, inclusive, and support...

  • Answered by AI
  • Q3. Are you comfortable to relocate any where ?
  • Ans. 

    Yes, I am comfortable relocating anywhere for the Sales Executive position.

    • I am open to new opportunities and experiences in different locations.

    • I understand that sales roles often require flexibility and adaptability.

    • I have previously relocated for career advancement and have successfully adjusted to new environments.

    • I am willing to explore new markets and build relationships with clients in different regions.

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Give your answer pateintly . You have to prepare for all above questions before interview . There are the basic questions which is asked by interviewer in any interview .
Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(4 Questions)

  • Q1. Tell me about yourself
  • Ans. 

    Experienced professional with a background in retail management and a passion for team leadership and customer satisfaction.

    • Over 5 years of experience in retail management

    • Strong leadership skills with a focus on team development

    • Customer-centric approach to problem-solving

    • Proven track record of increasing sales and improving customer satisfaction

    • Passionate about creating a positive work environment

  • Answered by AI
  • Q2. Development of packaging
  • Ans. 

    Development of packaging involves designing, testing, and optimizing packaging materials for products.

    • Researching and selecting appropriate materials for packaging

    • Designing packaging to be functional and visually appealing

    • Testing packaging for durability and protection of products

    • Optimizing packaging for cost-effectiveness and sustainability

  • Answered by AI
  • Q3. Testing details
  • Q4. Existing Salary
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Oct 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Properly align and format text in your resume. A recruiter will have to spend more time reading poorly aligned text, leading to high chances of rejection.
View all tips
Round 2 - Group Discussion 

With Area Sales Manager and DSM

Round 3 - One-on-one 

(3 Questions)

  • Q1. With Divisional Sales Manager
  • Q2. Like ROI, Scheme Calculation,Market Knowledge, Area Knowledge,etc
  • Q3. Wholesale ROI, Damage Cantrol,Units working, Ready Stock Unit, Salesman Handling
Round 4 - HR 

(1 Question)

  • Q1. Joining and some other formalities
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed in Oct 2023. There was 1 interview round.

Round 1 - One-on-one 

(1 Question)

  • Q1. Self introduction

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Sona Biscuits Sales Coordinator Interview Process

based on 1 interview

Interview experience

2
  
Poor
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2.6/5

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