SNS Insider Research Associate Interview Questions and Answers

Market research involves gathering and analyzing information about target markets or customers to help make informed business decisions.

• Market research helps businesses understand their target audience and their preferences.

• It involves collecting data through surveys, interviews, focus groups, and analyzing trends.

• The information gathered helps businesses make informed decisions about product development, marketing str...read more

Primary research involves collecting data directly from original sources, while secondary research involves analyzing existing data collected by others.

• Primary research is conducted by the researcher themselves, through methods like surveys, interviews, and experiments.

• Secondary research involves analyzing data that has already been collected by others, such as academic journals, government reports, and market research...read more