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SKH Algorithms Digital Marketing Specialist Interview Questions, Process, and Tips
SKH Algorithms Digital Marketing Specialist Interview Experiences
1 interview found
Selected
I applied via Indeed and was interviewed in Nov 2022. There were 5 interview rounds.
(7 Questions)
- Q1. Can you tell me about yourself?
- Ans.
I am a digital marketing specialist with 5 years of experience in creating and implementing successful marketing strategies.
I have experience in SEO, PPC, social media marketing, email marketing, and content marketing.
I have worked with various industries such as e-commerce, healthcare, and education.
I am skilled in using tools like Google Analytics, SEMrush, and Hootsuite.
I am a creative thinker and always looking for...
- Q2. Can you walk through me your Resume?
- Ans.
I have 5 years of experience in digital marketing, specializing in SEO, PPC, and social media marketing.
5 years of experience in digital marketing
Specialize in SEO, PPC, and social media marketing
Managed successful campaigns for clients in various industries
Proficient in Google Analytics and AdWords
Developed and executed content marketing strategies
- Q3. Can you describe a difficult situation in your previous job role, and how did you overcome it?
- Ans.
In my previous job, I faced a difficult situation when the company's website was hacked. I had to quickly take action to restore it.
I immediately contacted the IT department to investigate the issue and identify the source of the hack.
While they were working on fixing the issue, I communicated with the company's stakeholders to keep them informed about the situation.
I also worked with the IT team to implement additiona...
- Q4. Why do you want to leave your current organization?
- Ans.
Looking for new challenges and growth opportunities.
Current organization lacks opportunities for professional development.
Seeking a more dynamic and innovative work environment.
Interested in exploring new industries and markets.
Looking for a company with a stronger focus on digital marketing.
Want to work with a team that shares my passion for creativity and innovation.
- Q5. What is your current and expected CTC?
- Ans.
I am currently earning X and my expected CTC is Y.
Mention your current salary and expected salary.
If you are open to negotiation, mention that as well.
If you have any additional benefits or perks that you are looking for, mention those too.
Be honest and realistic with your expectations.
Example: I am currently earning 5 lakhs per annum and my expected CTC is 7 lakhs per annum. I am open to negotiation and would also lik
- Q6. What motivates you in a work environment
- Ans.
I am motivated by a challenging and dynamic work environment that allows me to learn and grow.
Challenging tasks that require me to think creatively and problem-solve
Opportunities for professional development and learning new skills
Collaborating with a team to achieve common goals
Recognition and appreciation for my contributions
A positive and supportive work culture
Seeing the impact of my work on the company's success
- Q7. Do you have any questions for us?
(5 Questions)
- Q1. Tell me about yourself.
- Ans.
I am a digital marketing specialist with 5 years of experience in creating and implementing successful marketing strategies.
I have a strong understanding of SEO, SEM, and social media marketing.
I have experience in creating and managing email marketing campaigns.
I am skilled in analyzing data and using it to optimize marketing campaigns.
I have worked with a variety of industries, including e-commerce, healthcare, and e...
- Q2. What was your biggest achievement in your previous organization?
- Ans.
I successfully implemented a social media campaign that increased engagement by 50% and generated 20% more leads.
Implemented a social media campaign
Increased engagement by 50%
Generated 20% more leads
Collaborated with the design team to create visually appealing content
Analyzed data to optimize campaign performance
- Q3. How did you deal with a failure at the workplace?
- Ans.
I take responsibility for my mistakes, analyze the situation, and learn from it to avoid similar mistakes in the future.
Admit my mistake and take responsibility for it
Analyze the situation to understand what went wrong
Learn from the experience to avoid similar mistakes in the future
Discuss with my team to find a solution and prevent future failures
Stay positive and motivated to do better next time
- Q4. Have you handled Google Ads, Linkedin Ads, Hubspot, and other digital marketing software?
- Ans.
Yes, I have experience in handling Google Ads, LinkedIn Ads, Hubspot, and other digital marketing software.
I have managed Google Ads campaigns for various clients and achieved significant results in terms of increased website traffic and conversions.
I have created and managed LinkedIn Ads campaigns for B2B clients, resulting in increased lead generation and brand awareness.
I have worked extensively with Hubspot, using ...
- Q5. Given a scenario related to your job, what would be your first decision?
- Ans.
My first decision would be to gather all relevant data and analyze the situation before making any decisions.
Identify the problem and its root cause
Gather data and analyze it thoroughly
Consider all possible solutions and their potential outcomes
Consult with team members or experts if necessary
Make a decision based on the analysis and choose the best course of action
(8 Questions)
- Q1. Brief me about yourself.
- Ans.
I am a digital marketing specialist with 5 years of experience in creating and executing successful marketing campaigns.
I have a strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing.
I have experience in creating and managing Google AdWords campaigns, Facebook Ads, and Instagram Ads.
I have worked with various industries such as e-commerce, healthcare, and education.
I am a data...
- Q2. Do you have any experience running Linkedin Ads with HubSpot?
- Ans.
Yes, I have experience running LinkedIn Ads with HubSpot.
I have created and managed LinkedIn Ads campaigns using HubSpot's Ads tool.
I have optimized campaigns for lead generation and brand awareness.
I have tracked and analyzed campaign performance using HubSpot's reporting tools.
I have also integrated LinkedIn Ads data with HubSpot's CRM for better lead management.
- Q3. How experienced are you with Hubspot?
- Ans.
I am highly experienced with Hubspot.
I have worked with Hubspot for over 3 years.
I am proficient in creating and managing campaigns, workflows, and forms in Hubspot.
I have also integrated Hubspot with other marketing tools such as Salesforce and Google Analytics.
I am familiar with Hubspot's reporting and analytics features and have used them to track and measure campaign success.
I am also Hubspot certified in Inbound M
- Q4. Do you understand Hubspot integration?
- Ans.
Yes, I understand Hubspot integration.
I have experience integrating Hubspot with various platforms such as WordPress, Salesforce, and Mailchimp.
I am familiar with Hubspot's API and can create custom integrations as needed.
I have used Hubspot's integration features to automate marketing campaigns and track leads.
I am comfortable troubleshooting integration issues and finding solutions.
Overall, I am confident in my abili...
- Q5. Do you require any kind of assistance to complete a job?
- Ans.
Yes, I believe in teamwork and collaboration to achieve the best results.
I am always open to feedback and suggestions from my team members.
I may require assistance in areas where I lack expertise or experience.
I believe in working together to achieve the common goal.
For instance, in my previous job, I worked with the content team to create engaging social media posts.
- Q6. How would you describe yourself as a Digital Marketing Specialist?
- Ans.
As a Digital Marketing Specialist, I am a data-driven strategist who is passionate about creating effective campaigns that drive results.
I have experience in developing and executing successful digital marketing campaigns across various channels, including social media, email, and PPC.
I am skilled in analyzing data and using insights to optimize campaigns and improve ROI.
I am knowledgeable in SEO and content marketing,...
- Q7. Do you know any designing software?
- Ans.
Yes, I am proficient in Adobe Photoshop, Illustrator, and InDesign.
Proficient in Adobe Photoshop, Illustrator, and InDesign
Experience in creating graphics for social media, email marketing, and website design
Familiarity with Canva and Sketch for quick designs
Ability to create visually appealing designs that align with brand guidelines
- Q8. What level of experience do you have in running the ads?
- Ans.
I have extensive experience in running ads across various platforms and industries.
I have managed and optimized ad campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.
I have experience in creating ad copy, selecting target audiences, and setting bid strategies.
I have worked with clients in industries such as e-commerce, healthcare, and education.
I regularly analyze ad performance and adjust campaigns to improve ROI...
Define a campaign goal: The goal of the campaign is to generate leads for the new software and encourage potential customers to request a demo.
Interview Preparation Tips
- Marketing
- Digital Marketing
- Basic Interview Questionnaire
Skills evaluated in this interview
Top trending discussions
Interview questions from similar companies
Anonymous
Selected
I was interviewed before Mar 2023.
(3 Questions)
- Q1. Tell us about marketing for tech product?
- Ans.
Marketing for tech products involves creating strategies to promote and sell technology-based products to target audiences.
Identify target audience and their needs
Utilize digital marketing channels such as social media, email, and SEO
Highlight product features and benefits
Create engaging content like videos, blogs, and infographics
Utilize influencer marketing to reach tech-savvy audiences
Monitor and analyze marketing p
- Q2. How would you find success of a campaign
- Q3. How to create a GTM plan for a telecom industry solution
- Ans.
Develop a GTM plan by identifying target market, messaging, channels, and sales strategy for telecom industry solution
Identify target market segments based on demographics, psychographics, and behavior
Craft messaging that highlights the unique features and benefits of the telecom solution
Select appropriate channels such as digital marketing, social media, events, and partnerships
Develop a sales strategy that includes p...
Interview Preparation Tips
- know the audience
Interview Questionnaire
2 Questions
- Q1. Resume Summarisation
- Q2. Common Puzzeles
Interview Preparation Tips
Experience: It was a online test.
Tips: Time given was ample. Accuracy matteredin their test which was conducted by Huntshire.com. Do visit their site for sample questions
Duration: 60 minutes
Round: Group Discussion
Tips: 9 people were in a group. Time for GD was 20 minutes including 5 minutes for summarising.
Duration: 20 minutes
Round: Interview
Experience: Firstly, I summarized and explained the key highlights of my resume in about 5-6 minutes. Then, based on my resume they started asking some HR questions and tried to grill me on those. After that, theyasked me some common puzzles.
Tips: There was a single PI round. The panel consisted of 3 members. The HR and resume based questions that are generally asked in an interview are different for every person. So, it's in the hands of the candidate to turn the tide of questions in his favor by ending the answer to the last question on a positive note. The next question that the interviewer asks will be based on the last answered question.You will get the common puzzles on googling. Just write " 25 horses puzzle" and " 100 doors puzzle". They also asked me to form numbers from 1to 15 using only four 4's and any mathematical operator.
Skill Tips: ""
College Name: IIT ROORKEE
Interview Questionnaire
2 Questions
- Q1. Why should the company choose you ?
- Ans.
I have the necessary skills, experience, and passion to contribute to the company's growth and success.
I have a proven track record of achieving targets and delivering results.
I possess excellent communication and interpersonal skills, which enable me to work effectively with colleagues and clients.
I am a quick learner and can adapt to new technologies and processes easily.
I am passionate about my work and always striv...
- Q2. How are you suitable to the company?
- Ans.
I have the necessary skills, experience, and passion to contribute to the company's growth and success.
I have relevant experience in the industry
I possess the required skills and knowledge for the job
I am a quick learner and can adapt to new situations easily
I am passionate about the company's mission and values
I am a team player and can work collaboratively with others
Interview Preparation Tips
Experience: Though the paper was easy you have to score very high marks to qualify for the next round.
Duration: 30 minutes
Total Questions: 25
Round: Group Discussion
Experience: The GD round consisted of current affair topics. Since topics like these are very popular and everybody likes to talk about them, it is important that you start the topic so as to have a good hold over the group. If not just try and give a direction to the group with valid points so as to become noticeable. Do conclude the discussion.
Round: Interview
Experience: The interview was basically resume based. They asked me about my projects in the domain of finance and were quite impressed by it. They wanted me to discuss all my academic and internship projects in detail. The interview lasted for 30 minutes approximately.They also inquired briefly about me. They also asked me questions about my technical projects though it didn't have anything to do with the profile offered. Their main aim was to know whether I performed well in the tasks assigned to me even if they did not interest me.
Tips: Try not to mention anything about MBA if any one of you is planning to go for it.
College Name: IIT ROORKEE
Business Analyst Interview Questions & Answers
Bridgei2i Analytics Solutions
Debashruti Kundu
posted on 5 May 2017
I was interviewed in Aug 2016.
Interview Preparation Tips
Experience: The questions were of moderate difficulty level
Duration: 1 hour
Round: Group Discussion
Experience: We were given a case study. Revenues and all sorts of data for each of 5 outlets of a company were given. We were asked to thoroughly study the data and come to a conclusion about which of the outlets should be shut down.
Round: Technical + HR Interview
Experience: Questions were asked from concepts of statistics and econometrics. They asked me about my studies, my internship and my future plans. The interviewers were friendly.
College Name: Jadavpur University, Kolkata
Interview Preparation Tips
Experience: The questions were of medium to high difficulty. What set this test apart was the fact that each question had different weightage ranging from 0.5 to 3 marks per question. Time was a major factor. So my strategy was to attempt all the 1 and 1.5 marks questions which constitute the major chunk of the paper in around 40 minutes and spend the remaining 20 minutes for the 2 and 3 mark questions. I did not even bother reading the 0.5 mark questions. The 2 and 3 mark questions were difficult and those will differentiate you from others. 1600 students wrote the test and only 86 got shortlisted for the next round.
Duration: 60 minutes
Total Questions: 40
Round: Technical Interview
Experience: I was asked to write a C program to print the Fibonacci sequence and a basic SQL query. Apart from this I was asked a puzzle and other questions related to my resume. Out of the 86, only 26 students were called for the next round which again was a technical interview.
Round: Technical Interview
Experience: This was similar to the first technical interview. I had to write a C program to print the prime numbers between 1 and 100 and a puzzle was asked again. Apart from this a guesstimate to find the number of cars between 2 places was asked and a scenario based question too was asked. These were followed by resume related questions.
Round: HR Interview
Experience: All the 26 students who attended the second technical round were allowed to attend HR round as well. This was just for 4 - 5 minutes. I was asked about my family background and why I should be hired. My fondest memories from school days were asked too. Finally offer letter was given to 10 students out of the 1600 who wrote the test :P
General Tips: Just keep a calm head and attempt the questions. Ask for time to think if you are not able to answer the questions immediately. Be bold and confident. That is sufficient :)
Skills: Puzzle Solving Capability, Ability To Think, SQL, C Programming
College Name: VIT Vellore
I was interviewed in Jun 2017.
Interview Questionnaire
12 Questions
- Q1. Write the annotation for controller?
- Ans.
An annotation for controller in software engineering.
The annotation for controller is used to define the class as a controller in a software application.
It is typically used in frameworks like Spring MVC or ASP.NET MVC.
The annotation helps in mapping the incoming requests to the appropriate controller methods.
It can also be used to specify the URL path for the controller.
Example: @Controller in Spring MVC, [ApiControll
- Q2. Write the annotation for request mapping?
- Ans.
The annotation for request mapping is used to map HTTP requests to specific methods in a controller class.
The annotation is @RequestMapping
It can be used at the class level to specify a common base URL for all methods in the class
It can also be used at the method level to specify the URL path and HTTP method for a specific method
Additional attributes can be used to further customize the mapping, such as specifying requ...
- Q3. What is front controller from context in spring mvc?
- Ans.
Front controller is a design pattern used in Spring MVC to handle incoming requests and route them to appropriate handlers.
Front controller acts as a central point of control for handling requests in Spring MVC.
It receives all incoming requests and delegates them to appropriate handlers called controllers.
Front controller provides a consistent way to handle requests and perform common tasks like authentication, logging...
- Q4. Write the css box model?
- Ans.
The CSS box model describes the layout and sizing of elements on a web page.
The box model consists of content, padding, border, and margin.
Content refers to the actual content of the element, such as text or images.
Padding is the space between the content and the border.
Border is a line that surrounds the padding and content.
Margin is the space outside the border, separating the element from other elements.
The width an...
- Q5. Select all div using jquery
- Ans.
Select all div using jQuery
Use the jQuery selector $('div') to select all div elements
This will return a jQuery object containing all the selected div elements
You can then perform operations on the selected div elements using jQuery methods
- Q6. Change all ul element to blue background color using jquery
- Ans.
Use jQuery to change the background color of all ul elements to blue.
Use the jQuery selector to select all ul elements
Use the css() method to change the background color to blue
- Q7. Change first li element to yellow background color using jquery
- Ans.
Use jQuery to change the background color of the first li element to yellow.
Use the :first-child selector to select the first li element
Use the css() method to change the background color to yellow
- Q8. Output of this var arr=[1,2,3,4,5] arr.push(6) arr.unshift(1) arr.pop() arr.shift()
- Ans.
The output of the given code is [1, 2, 3, 4, 5, 6].
The 'push' method adds an element to the end of the array.
The 'unshift' method adds an element to the beginning of the array.
The 'pop' method removes the last element from the array.
The 'shift' method removes the first element from the array.
- Q9. What are the uses of final in java
- Ans.
The 'final' keyword in Java is used to declare constants, prevent method overriding, and ensure thread safety.
Final variables cannot be reassigned once initialized
Final methods cannot be overridden by subclasses
Final classes cannot be extended by other classes
Final parameters ensure that they cannot be modified within a method
Final fields can be used to achieve thread safety
- Q10. Public static void getsum(int a,int b){System.out.println("a b method");}public static void getsum(int a,int b,int c){System.out.println("a b c method");}public static void getsum(int a,int ...b){System.o...
- Ans.
The question is about method overloading in Java.
Method overloading allows multiple methods with the same name but different parameters.
The method to be called is determined at compile-time based on the arguments passed.
In the given code, there are three overloaded methods with the same name 'getsum'.
The first method takes two integers as arguments.
The second method takes three integers as arguments.
The third method ta...
- Q11. Output of this program public static int floating(int x){ return x*floating(x-1); } public static void main(String[] args){ floating(10); }
- Ans.
The program will result in a StackOverflowError due to infinite recursion.
The 'floating' method is recursively calling itself without a base case to stop the recursion.
Each recursive call multiplies the input parameter by the result of the recursive call with a decremented parameter.
This will continue indefinitely until the stack overflows and an error is thrown.
- Q12. What is the output of this int i=0; int j=10;do{ if(i++ < --j){ } }while(i
- Ans.
The output of the code is 9.
The code initializes i as 0 and j as 10.
Inside the do-while loop, i is incremented by 1 and j is decremented by 1.
The loop continues until i becomes greater than or equal to j.
Since i is incremented before the comparison and j is decremented before the comparison, the loop runs 9 times.
Therefore, the output is 9.
Interview Preparation Tips
Skills evaluated in this interview
I was interviewed before Apr 2021.
(3 Questions)
Round duration - 60 minutes
Round difficulty - Easy
Technical Interview round with questions on CSS and Jquery mainly.
- Q1. What is the CSS box model?
- Ans.
The CSS box model is a design and layout concept that defines the structure and sizing of elements on a web page.
It consists of content, padding, border, and margin around an element.
Content area is where text and images are displayed.
Padding is the space between the content and the border.
Border is the line that goes around the padding and content.
Margin is the space outside the border.
Example: div { width: 200px; pad...
- Q2. How do you select all div elements using jQuery?
- Ans.
To select all div elements using jQuery, use the selector $('div').
Use the jQuery selector $('div') to select all div elements on the page.
You can also use the find() method to select div elements within a specific parent element.
To perform actions on the selected div elements, use jQuery methods like css(), text(), or addClass().
- Q3. How can you change the background color of all items in JavaScript?
- Ans.
You can change the background color of all items in JavaScript by selecting all elements and setting their background color property.
Select all elements using document.querySelectorAll()
Loop through the selected elements and set their style.backgroundColor property
Example: document.querySelectorAll('.item').forEach(item => item.style.backgroundColor = 'blue');
(4 Questions)
Round duration - 60 minutes
Round difficulty - Easy
Technical Interview round with questions on Java mainly.
- Q1. What are the uses of the final keyword in Java?
- Ans.
The final keyword in Java is used to define constants, prevent method overriding, and make a class immutable.
Final variables cannot be reassigned once initialized
Final methods cannot be overridden in subclasses
Final classes cannot be extended
- Q2. What is the Front Controller in Spring MVC?
- Ans.
Front Controller in Spring MVC is a design pattern that handles all requests and acts as a central point of control.
Front Controller is a servlet in Spring MVC that receives all requests and then dispatches them to the appropriate handlers.
It helps in centralizing request handling logic, improving code organization and reducing duplication.
Front Controller can perform tasks like authentication, logging, exception handl...
- Q3. What is the annotation for request mapping in Java?
- Ans.
The annotation for request mapping in Java is @RequestMapping.
@RequestMapping annotation is used to map web requests to specific handler methods in Spring MVC.
It can be applied at class level or method level to specify the URL path that the controller will handle.
You can also specify HTTP request methods, headers, parameters, and more using @RequestMapping.
- Q4. What is the annotation used for a controller in Java?
- Ans.
The annotation used for a controller in Java is @RestController.
Used to define a class as a controller in Spring MVC
Automatically serializes return objects into JSON/XML responses
Equivalent to @Controller + @ResponseBody annotations
Round duration - 30 minutes
Round difficulty - Easy
This was a typical HR round.
Interview Preparation Tips
Tip 1 : Must do Previously asked Interview as well as Online Test Questions.
Tip 2 : Go through all the previous interview experiences from Codestudio and Leetcode.
Tip 3 : Do at-least 2 good projects and you must know every bit of them.
Tip 1 : Have at-least 2 good projects explained in short with all important points covered.
Tip 2 : Every skill must be mentioned.
Tip 3 : Focus on skills, projects and experiences more.
Skills evaluated in this interview
Interview Questionnaire
8 Questions
- Q1. Questions on descriptive statistics
- Q2. What is mean, median, mode, etc?
- Ans.
Mean, median, and mode are measures of central tendency used in statistics.
Mean is the average of a set of numbers. It is calculated by adding all the numbers and dividing by the total count.
Median is the middle value in a set of numbers. It is calculated by arranging the numbers in order and finding the middle value.
Mode is the most frequently occurring value in a set of numbers.
These measures are used to describe the...
- Q3. Some basic problems on differentiation/integration
- Q4. Some basic problems on series (formulas etc)
- Q5. Internship and college projects
- Q6. Reason for choosing Analytics as career over technology jobs
- Ans.
Analytics offers a unique blend of technology and business acumen, providing insights that drive strategic decisions.
Analytics allows me to work with data and technology while also understanding the business implications of my findings.
I enjoy the challenge of finding patterns and insights in data that can help businesses make informed decisions.
Analytics is a growing field with a high demand for skilled professionals,...
- Q7. Where do you see yourself in 5 years?
- Ans.
In 5 years, I see myself as a senior business analyst leading a team of analysts and contributing to the growth of the company.
Leading a team of analysts
Contributing to the growth of the company
Developing new skills and knowledge
Building strong relationships with stakeholders
Taking on more responsibilities
- Q8. Did not ask puzzles in my interview although they were asked in some of the interviews (basic puzzles)
Interview Preparation Tips
Experience: LR, DI, Verbal (Not very tough, speed is important)
Round: Group Discussion
Experience: Topic for debate - Role of social media in present day revolutions
Round: HR Interview
Experience: 1. Internship and college projects
2. Reason for choosing Analytics as career over technology jobs
3. Where do you see yourself in 5 years?
4. Did not ask puzzles in my interview although they were asked in some of the interviews (basic puzzles)
College Name: NA
I was interviewed in Mar 2017.
Interview Questionnaire
1 Question
- Q1. Views on their recruiting process
- Ans.
I believe the recruiting process is thorough and well-organized.
The company uses a combination of resume screening, interviews, and assessments to evaluate candidates.
They have a clear timeline for the hiring process and keep candidates informed of their progress.
Feedback is provided to candidates after interviews to help them improve for future opportunities.
Interview Preparation Tips
Experience:
SKH Algorithms Interview FAQs
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