Kuku FM Product Business Analyst Interview Questions and Answers

Case Study based on Sample Playlist Data

Q1. SQL and Python Questions
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Q1. Guess estimate: Number of people in Hyderabad Airport in a day. Follow-up questions on the approach were asked
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Q2. Name 3 favourite apps. Pick one of these for subsequent question
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Q3. Product critique (for the app chosen above): What are the issues with Netflix. Pick one issue and describe how you would solve this problem. How will you redesign the recommendation system for Netflix to a...read more
Ans. 
Netflix's issue with stale choices and how to redesign the recommendation system.
• The issue with Netflix is that the recommendation system often suggests stale choices, leading to user dissatisfaction and decreased engagement.

• To solve this problem, we can incorporate more user feedback and preferences into the recommendation algorithm.

• We can also use machine learning to analyze user behavior and suggest more personalize...read more
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Q4. What is the one feature you would like to introduce on Wynk? Discuss how you will design the feature.
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Q1. Guess estimate: List down cost structure of Airtel Wynk. Calculate the possible number of songs in Wynk. Then calculate the total cost of accessing the content if Wynk uses AWS as hosting platform
Ans. 
Estimate cost structure and number of songs in Airtel Wynk. Calculate total cost if hosted on AWS.
• Cost structure includes licensing fees, server maintenance, employee salaries, etc.

• Number of songs depends on licensing agreements and storage capacity.

• Total cost on AWS depends on usage and storage fees.

• Example: Licensing fees for 1 million songs could be $500,000 per year.

• Example: AWS usage fees could be $0.10 per GB per...read more
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Q2. Discussion on Amazon Prime: Why is Prime so successful? Design a strategy to increase the Prime users by 5x
Ans. 
Amazon Prime's success lies in its convenience, value, and customer-centric approach.
• Prime offers free and fast shipping, access to streaming services, and exclusive deals.

• Amazon prioritizes customer satisfaction and continuously improves Prime benefits.

• To increase users, Amazon can offer more localized content, expand partnerships, and improve marketing efforts.

• Amazon can also offer more personalized recommendations a
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Q3. Tell me about yourself
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Q4. Since I had background in Music, was asked to design a feature for audiophiles in Wynk
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Q1. What do you think about the strategy of OTT players in India?
Ans. 
OTT players in India have adopted a smart strategy to capture the market.
• OTT players are focusing on creating original content to attract viewers.

• They are also offering regional content to cater to the diverse Indian audience.

• OTT players are partnering with telecom companies to offer bundled services.

• They are also investing in technology to improve user experience.

• OTT players are adopting a freemium model to attract mo...read more
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Q2. What all competitors do you anticipate in future in this Industry?
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Q3. Further probing on few questions asked in Round 1 & 2
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Q1. Question on SQL self join
Ans. Written code for the same basis the problem given
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Q2. Basic questions on tableau and power bi
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SQL Round

Q1. What are your salary expectations?
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Q2. Salary Expectations and discussion about the salary
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How many flats for sale are there in Chennai?

Product Metrics - Sudden dip DAU. How do you RCA it?

Q1. Product Thinking, Content consumption understanding, stake holder management, basic tech and analytics
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Q1. Core product thinking, core customer behaviour, content consumption psyche
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Q1. Two Pointer Technique question to get the highest sum from two sorted list by jumping from one list to another list on common element.
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Q2. Combine two sorted array such as first element would be the lowest element and second would be the largest element as so on.
Ans. 
Merge two sorted arrays with alternating lowest and highest elements.
• Create a new array to store the result

• Use two pointers to iterate through the two input arrays

• Alternate between adding the lowest and highest elements to the result array
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Q1. Design SplitWise
Ans. 
SplitWise is a platform for splitting expenses among friends or groups.
• Allow users to create groups and add expenses

• Calculate each user's share of the expenses

• Send notifications to users for pending payments

• Support multiple currencies for international groups
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Q1. Design API Rate Limiter
Ans. 
Design API Rate Limiter to control the number of requests a user can make within a specific time frame.
• Implement a token bucket algorithm to track and limit the number of requests per user.

• Use a sliding window to track the time frame for request limits.

• Consider using a distributed cache like Redis to store and manage request limits.

• Provide appropriate error responses when the rate limit is exceeded.

• Allow for customizat...read more
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Q1. What you know about radiocity ?
Ans. 
Radio City is a leading FM radio station in India.
• Radio City is owned by Music Broadcast Limited, a subsidiary of Jagran Prakashan Ltd.

• It was launched in 2001 and has a presence in 39 cities across India.

• Radio City is known for its innovative programming and popular shows like Love Guru and Radio City Top 25.

• It has won several awards including the 'Best FM Station' award at the India Radio Forum Awards.

• Radio City also ...read more
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Q2. What do you know about ad sales?
Ans. 
Ad sales involves selling advertising space or time to businesses or individuals for promoting their products or services.
• Ad sales is a crucial aspect of revenue generation for media companies such as TV channels, newspapers, magazines, and websites.

• It involves identifying potential clients, pitching advertising solutions, negotiating rates, and closing deals.

• Ad sales professionals need to have excellent communication ...read more
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