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Diageo State Customer Marketing Manager Interview Questions and Answers

Updated 28 Jul 2021

Diageo State Customer Marketing Manager Interview Experiences

1 interview found

I applied via Referral and was interviewed in Jan 2021. There were 4 interview rounds.

Interview Questionnaire 

3 Questions

  • Q1. Tell us about your current roles and responsibilities
  • Ans. 

    I am currently responsible for managing customer marketing activities at the state level.

    • Developing and implementing customer marketing strategies

    • Managing a team of marketing professionals

    • Analyzing market trends and customer behavior

    • Creating and executing marketing campaigns

    • Building and maintaining relationships with key customers

    • Monitoring and reporting on marketing performance

    • Collaborating with cross-functional teams

    • ...

  • Answered by AI
  • Q2. Detailed questions about similarities between alco-bev and tobacco as far as restrictions are concerned while marketing- I was previously part of the tobacco industry
  • Q3. Family Background and how the current role(involved travel and relocation) at Diageo would impact me
  • Ans. 

    My family background and experience with travel and relocation at Diageo

    • I come from a diverse family background, which has taught me to adapt to different situations and cultures

    • My experience with travel and relocation at Diageo has made me more flexible and open-minded

    • I have successfully managed projects and teams in different locations, showcasing my ability to handle the challenges of travel and relocation

    • I have dev...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be specific, incorporate similarities between your present role and future role, research the company background in detail- refer website, linkedin posts, press releases and annual reports.

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Technical 

(1 Question)

  • Q1. Accounting and taxation
Round 2 - Aptitude Test 

Behaviour
Awareness

I applied via Naukri.com and was interviewed in Jul 2021. There were 2 interview rounds.

Round 1 - HR 

(8 Questions)

  • Q1. What are your salary expectations?
  • Q2. What is your family background?
  • Q3. Share details of your previous job.
  • Q4. Why should we hire you?
  • Q5. Why are you looking for a change?
  • Q6. Where do you see yourself in 5 years?
  • Q7. What are your strengths and weaknesses?
  • Q8. Tell me about yourself.
Round 2 - One-on-one 

(1 Question)

  • Q1. Coo interview asking many chalenge and new case how can improve our cost cutting and also supply

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare before interview your role segment
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
Selected Selected

I applied via Naukri.com and was interviewed before Apr 2023. There were 4 interview rounds.

Round 1 - Technical 

(1 Question)

  • Q1. Plant Maintenance related
Round 2 - One-on-one 

(1 Question)

  • Q1. Plant Manager tech interview
Round 3 - Technical 

(1 Question)

  • Q1. Reginal Technical manager interview
Round 4 - HR 

(1 Question)

  • Q1. Salary negotiation
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Aug 2023. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. Most uncomfortable moment in career
  • Ans. 

    Being publicly criticized by a senior manager during a team meeting

    • Senior manager criticized my work in front of colleagues

    • Felt embarrassed and demotivated

    • Learned to handle criticism constructively in the future

  • Answered by AI
  • Q2. What do understand by TPM
  • Ans. 

    TPM stands for Total Productive Maintenance, a proactive approach to maintenance that aims to maximize equipment effectiveness.

    • TPM involves all employees in the maintenance process to prevent breakdowns and improve overall equipment efficiency.

    • It focuses on proactive maintenance, autonomous maintenance, and continuous improvement.

    • TPM aims to eliminate the 6 big losses in production: breakdowns, setup and adjustment, id...

  • Answered by AI
Interview experience
4
Good
Difficulty level
Hard
Process Duration
2-4 weeks
Result
-

I appeared for an interview before Nov 2022.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. Tell me about yourself?
  • Q2. And techanical questions related to filler , washer, pasteurizer...

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare on your basics
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed before Sep 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(1 Question)

  • Q1. Why you are leaving last org and why your are joining us
Round 3 - Technical 

(2 Questions)

  • Q1. How to calculate the scheme
  • Ans. 

    Calculating a scheme involves determining the parameters and formulas used to allocate benefits or rewards.

    • Identify the key parameters of the scheme, such as performance metrics, eligibility criteria, and reward structure.

    • Determine the formula or method used to calculate the benefits or rewards based on the parameters.

    • Consider any variables or factors that may impact the calculation, such as bonuses, penalties, or adju...

  • Answered by AI
  • Q2. How to handle the team
Round 4 - One-on-one 

(2 Questions)

  • Q1. All questions regarding previous organisation.
  • Q2. What are the ways to launch a product in the market.
  • Ans. 

    Product launch can be done through various strategies like social media campaigns, influencer partnerships, and traditional advertising.

    • Utilize social media platforms to create buzz and engage with potential customers

    • Collaborate with influencers to reach a wider audience and gain credibility

    • Implement traditional advertising methods such as TV commercials, print ads, and billboards

    • Organize launch events or promotions to...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident.
Be-aware-- Most of the time interviewer ask question from your last answer .
So you must have good knowledge on whatever you are giving the answer .

Read your resume thrice and prepare several times in front of mirror.

I applied via Walk-in and was interviewed in Mar 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

Like arthematic questions and marketing questions

Round 3 - One-on-one 

(4 Questions)

  • Q1. Tell us about your self?
  • Q2. What are your strengths and weakness
  • Q3. Why we should hire you?
  • Q4. At what position did u see yourself after 5 years

Interview Preparation Tips

Interview preparation tips for other job seekers - Keep your mind quiet and wait for the best opportunity to grab it
Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I appeared for an interview in Feb 2025, where I was asked the following questions.

  • Q1. What is P2P
  • Ans. 

    P2P, or peer-to-peer, is a decentralized network model where participants interact directly without intermediaries.

    • P2P networks allow users to share files directly, e.g., BitTorrent for file sharing.

    • In finance, P2P lending platforms connect borrowers and lenders directly, like LendingClub.

    • P2P can also refer to cryptocurrency transactions, where users trade directly without banks.

  • Answered by AI
  • Q2. How to manage vendor payments
  • Ans. 

    Effective vendor payment management ensures timely payments, maintains relationships, and optimizes cash flow.

    • Establish clear payment terms: Define payment schedules and methods in contracts to avoid confusion.

    • Implement a tracking system: Use software to monitor invoices and payment statuses, ensuring no payments are missed.

    • Prioritize payments: Assess vendor importance and payment terms to prioritize critical suppliers...

  • Answered by AI
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed in Sep 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Technical 

(1 Question)

  • Q1. Woking principle and cost analysis
Round 3 - Technical 

(1 Question)

  • Q1. Working and costing , good achivement

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare your own technical data with level of improvement possible

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Diageo State Customer Marketing Manager Salary
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₹34 L/yr - ₹42 L/yr
13% more than the average State Customer Marketing Manager Salary in India
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