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DemandFarm Associate Product Manager Interview Questions and Answers

Updated 24 Dec 2024

DemandFarm Associate Product Manager Interview Experiences

1 interview found

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I was interviewed in Nov 2024.

Round 1 - One-on-one 

(2 Questions)

  • Q1. Favourite Product and why do you like it?
  • Ans. 

    My favorite product is the iPhone because of its sleek design, user-friendly interface, and seamless integration with other Apple products.

    • Sleek design

    • User-friendly interface

    • Seamless integration with other Apple products

  • Answered by AI
  • Q2. Why do you want to Join Demandfarm?
  • Ans. 

    I want to join Demandfarm because of its innovative products and strong company culture.

    • I am impressed by Demandfarm's track record of developing cutting-edge products in the market.

    • I am excited about the opportunity to work in a collaborative and supportive company culture.

    • I believe my skills and experience align well with the goals and values of Demandfarm.

  • Answered by AI
Round 2 - One-on-one 

(2 Questions)

  • Q1. What changes would you make if you were a PM at Google Maps?
  • Ans. 

    I would focus on improving user experience, adding more features for customization, and enhancing accuracy of location data.

    • Implement AI technology for real-time traffic updates and alternative route suggestions

    • Enhance user interface for easier navigation and search functionality

    • Integrate more personalized recommendations based on user preferences and habits

  • Answered by AI
  • Q2. Calculate number of Google Docs users?
  • Ans. 

    The number of Google Docs users can be estimated based on the total number of active Google accounts and the percentage of users who use Google Docs.

    • Estimate the total number of active Google accounts worldwide.

    • Determine the percentage of Google account users who use Google Docs regularly.

    • Multiply the total number of active Google accounts by the percentage of Google Docs users to calculate the approximate number of Go

  • Answered by AI

Interview questions from similar companies

I applied via Campus Placement

Round 1 - Case Study 

We had to submit a case assignment along with the resume. The topic was around ad-tech: getting into the OTT segment, market potential, disruptive features, GTM and trade-offs.
Make sure that the document has structure. You will mostly be asked to run through the case. State your assumptions and sources clearly while speaking and be prepared for cross questions.

Round 2 - Case Study 

Walk me through your resume.
Focus on the numbers and your contribution

How would you approach a problem you faced at work differently now if the constraints are changed?

Run me through the case you submitted.

Round 3 - Product Management 

(3 Questions)

  • Q1. Questions on resume points
  • Q2. Algorithms- Sort order algorithm for an e-commerce search page.
  • Ans. 

    The sort order algorithm for an e-commerce search page determines the arrangement of products based on relevance to the search query.

    • The algorithm should consider factors like product popularity, customer ratings, and relevance to the search query.

    • It should prioritize products that closely match the search query and have higher ratings or popularity.

    • The algorithm can also take into account other factors like price, ava...

  • Answered by AI
  • Q3. Design: Ad publishers would not want ads with restricted content (porn, alcohol, arms, violence etc.) to be shown on their website. Design a feature so that publishers can define these restrictions.
  • Ans. 

    Design a feature for ad publishers to define restrictions on ad content.

    • Create a user-friendly interface for publishers to set their content restrictions.

    • Allow publishers to select specific categories of restricted content (e.g. porn, alcohol, violence).

    • Implement a keyword-based filtering system to identify restricted content.

    • Provide an option for publishers to upload custom lists of restricted keywords.

    • Offer a preview...

  • Answered by AI
Round 4 - Product Management 

(4 Questions)

  • Q1. What is product market fit?
  • Ans. 

    Product market fit is the alignment between a product and its target market, where the product satisfies the market's needs.

    • Product market fit is achieved when a product solves a real problem for a specific target market.

    • It means that the product is in demand and customers are willing to pay for it.

    • Product market fit is not a one-time event, it requires continuous validation and improvement.

    • Examples of products with st...

  • Answered by AI
  • Q2. Is Apple i-Pad a success or failure ?
  • Ans. 

    Apple i-Pad is a success.

    • The i-Pad has sold over 500 million units worldwide.

    • It has revolutionized the tablet market and set the standard for other companies.

    • The i-Pad has been used in various industries such as education, healthcare, and entertainment.

    • Apple continues to release new and improved versions of the i-Pad, showing its success.

    • The i-Pad has also contributed significantly to Apple's revenue and profits.

  • Answered by AI
  • Q3. If you were to enter into the app-based taxi market where Uber and Ola are already present, what will you launch?
  • Q4. Design an app to ease out the ISB campus hiring process. What North-star metric will you go after? Estimate the improvement in this metric if the app is launched.
  • Ans. 

    An app to streamline ISB campus hiring process with a focus on reducing time-to-hire.

    • Create a user-friendly interface for job postings and applications

    • Incorporate a resume screening tool to filter out unqualified candidates

    • Implement an interview scheduling feature to reduce scheduling conflicts

    • Track time-to-hire as the North-star metric to measure success

    • Expect a 20-30% improvement in time-to-hire with the launch of th

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Round 2 - This round lasted for 40 minutes.

Interviewed by a Senior Product Manager (VC from China). The round was mostly around my resume and a thorough discussion on the submitted case.

Round 3 - This round lasted for 40 minutes.

Round 4 - This round lasted for 40 minutes.

---

Suggestions:

Have a conversation with the interviewer, ask as many questions and don't jump into the solution without understanding the premise correctly.

Product thinking is vital to crack PM interviews. The interviewer is mostly assessing you on how you think and approach a problem. Be confident!

Skills evaluated in this interview

I applied via Campus Placement

Round 1 - Product Management 

(2 Questions)

  • Q1. A small Discussion on the case. What feature would I like to add apart from advertising on the publisher space and how to price it?
  • Q2. Market Entry: How to take Rajasthani Shoe business from online to offline?
  • Ans. 

    To take the Rajasthani Shoe business from online to offline, a multi-channel approach can be adopted.

    • Establish physical stores in key locations to increase accessibility and visibility.

    • Collaborate with local retailers or distributors to expand the offline presence.

    • Organize pop-up shops or participate in trade shows to showcase the products.

    • Implement effective marketing strategies to create awareness about the offline s...

  • Answered by AI
Round 2 - HR 

(2 Questions)

  • Q1. Location Preference
  • Q2. Other offers
Round 3 - Technical 

(4 Questions)

  • Q1. Details on previous work experience
  • Q2. Market entry of New Energy Bars. Similar to the first interview.
  • Q3. Why product management?
  • Ans. 

    Product management combines my passion for technology, problem-solving, and customer-centricity.

    • I enjoy working with cross-functional teams to bring innovative products to market.

    • Product management allows me to use my analytical skills to identify market opportunities and drive product strategy.

    • I am motivated by the challenge of balancing user needs, business goals, and technical feasibility.

    • I find satisfaction in seei...

  • Answered by AI
  • Q4. Why inmobi?
  • Ans. 

    Inmobi is a leading global mobile advertising platform with a strong track record of innovation and success.

    • Inmobi has a strong reputation in the mobile advertising industry

    • They have a proven track record of innovation and success

    • Inmobi offers a dynamic and fast-paced work environment

    • The company values collaboration and encourages employee growth

    • Inmobi provides opportunities to work with top-tier clients and cutting-ed

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - If you do not have prior coding experience, prepare to be grilled on why do you suddenly want to move into this kind of role. Even though coding is not required for a PM role, it helps to gain traction with developers. Have a good answer ready

Round 1- The duration of the interview was 1 hour.

Round 2- The duration of the interview was 5 mins

Round 3 - This round lasted for 1 hour.
Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Aptitude Test 

Analytics round was the first round which was easy

Round 2 - Technical 

(2 Questions)

  • Q1. No. of footballs in the air
  • Q2. Design fridge for the blind
  • Ans. 

    Designing a fridge for the blind requires tactile and auditory cues for easy navigation and organization.

    • Include braille labels on shelves and drawers for easy identification of items.

    • Utilize voice recognition technology for hands-free operation.

    • Implement textured buttons and knobs for temperature control and settings.

    • Incorporate a talking feature that announces the contents of the fridge when opened.

    • Ensure contrasting...

  • Answered by AI
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Assignment 

Overnight assignment on the product interviewed for

Round 2 - Case Study 

Case study on the competitor

I applied via Campus Placement

Round 1 - HR 

(1 Question)

  • Q1. All the rounds were regarding the resume and previous work experience. There were a few behavioral questions asked based on the previous scenarios that were encountered. Fun interview experience

Interview Preparation Tips

Interview preparation tips for other job seekers - Be prepared with whatever you mention in your resume, they might take a small thing that showed up and then get into detail.
Interview experience
1
Bad
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
No response

I applied via Referral and was interviewed in Dec 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all Resume tips
Round 2 - Case Study 

A generic case study on what should be the next targeted region and why?

Round 3 - One-on-one 

(2 Questions)

  • Q1. Questions based on the case study
  • Q2. Why do you tink this was the right region or geography?
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed before Dec 2023. There were 4 interview rounds.

Round 1 - One-on-one 

(1 Question)

  • Q1. Resume review and Guesstimate
Round 2 - Case Study 

Product design case study

Round 3 - One-on-one 

(1 Question)

  • Q1. Hiring manager round
Round 4 - One-on-one 

(1 Question)

  • Q1. CPO round on culture fitment
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via LinkedIn and was interviewed before Jan 2024. There was 1 interview round.

Round 1 - One-on-one 

(1 Question)

  • Q1. Walk me through the most impactful project you have worked in the past.
  • Ans. 

    Led a cross-functional team to launch a new mobile app increasing user engagement by 30%.

    • Identified market opportunity for a new mobile app

    • Collaborated with design and engineering teams to develop app features

    • Implemented user feedback to continuously improve app functionality

  • Answered by AI
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Not Selected

I applied via Approached by Company and was interviewed in Jun 2023. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all Resume tips
Round 2 - Technical 

(2 Questions)

  • Q1. 1. Regarding Past Experience 2. Fit with Mindtickle's Product
  • Q2. 1. Give an example of when you iterated on your product.
  • Ans. 

    Iterated on a product to improve user experience

    • Identified pain points through user feedback

    • Conducted user research to understand user needs

    • Implemented changes based on feedback and research

    • Tested new features with a subset of users

    • Analyzed data and user feedback to further refine the product

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Try to research more on their product. HR might be unresponsive, be prepared for that.
Contribute & help others!
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DemandFarm Interview FAQs

How many rounds are there in DemandFarm Associate Product Manager interview?
DemandFarm interview process usually has 2 rounds. The most common rounds in the DemandFarm interview process are One-on-one Round.

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DemandFarm Associate Product Manager Interview Process

based on 1 interview

Interview experience

5
  
Excellent
View more
DemandFarm Associate Product Manager Salary
based on 4 salaries
₹7 L/yr - ₹18 L/yr
17% less than the average Associate Product Manager Salary in India
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