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Affinity Express
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I applied via LinkedIn and was interviewed before Jan 2023. There was 1 interview round.
CTR stands for Click-Through Rate. It is a metric used to measure the success of an online advertising campaign.
CTR is calculated by dividing the number of clicks on an ad by the number of impressions it receives.
Formula: CTR = (Clicks / Impressions) * 100
For example, if an ad receives 1000 impressions and gets 50 clicks, the CTR would be 5%.
CTR is an important metric to evaluate the effectiveness of an ad campaign and...
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I applied via Recruitment Consulltant and was interviewed before May 2021. There were 2 interview rounds.
The end to end implementation cycle of ISMS involves planning, implementation, monitoring, review, and improvement.
Planning involves identifying the scope, objectives, and risks of the ISMS.
Implementation involves designing and implementing controls to mitigate identified risks.
Monitoring involves regular checks to ensure the controls are effective.
Review involves assessing the effectiveness of the ISMS and identifying...
Risk assessment involves identifying, analyzing, and evaluating potential risks to determine the likelihood and impact of those risks.
Identify potential risks
Analyze the likelihood and impact of each risk
Evaluate the risks to determine their priority
Develop a plan to mitigate or manage the risks
Monitor and review the risks regularly
Annex A controls are the information security controls listed in ISO 27001 standard.
Annex A contains 114 controls categorized into 14 sections.
These controls are designed to ensure the confidentiality, integrity, and availability of information.
Examples of controls include access control, asset management, cryptography, incident management, and more.
Organizations must select and implement controls based on their risk a...
I applied via Naukri.com and was interviewed in Oct 2022. There were 4 interview rounds.
Budgeting is the process of creating a financial plan for a specific period. Forecasting is predicting future financial outcomes.
Budgeting involves estimating income and expenses for a specific period
Forecasting involves predicting future financial outcomes based on past data and trends
Foreign exchange diff AS 11 refers to the accounting treatment of foreign exchange gains or losses
Preparing a product budget involves e...
Difference between budget and forecasts, preparing a software buying budget, salary expenses increase but head count is same, variance analysis.
Budget is a financial plan for a specific period, while forecast is an estimate of future financial outcomes.
Preparing a software buying budget involves identifying the software needs, researching prices, and allocating funds.
Salary expenses increasing while head count remains ...
I appeared for an interview before Apr 2024, where I was asked the following questions.
CPA in Google Ads stands for Cost Per Acquisition, measuring the cost to acquire a customer through advertising.
CPA = Total Cost of Campaign / Total Conversions. For example, if you spend $500 and get 10 conversions, CPA = $50.
Lower CPA indicates more efficient ad spending. Aim to reduce CPA over time by optimizing campaigns.
Use CPA to set budgets and forecast ROI. If your CPA is $50 and your customer lifetime value is...
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I applied via Approached by Company and was interviewed before Sep 2021. There were 3 interview rounds.
English Questions and computer basics
I applied via Recruitment Consultant and was interviewed in Dec 2020. There was 1 interview round.
I applied via Naukri.com and was interviewed in Apr 2024. There was 1 interview round.
I appeared for an interview before Mar 2024.
You have to be prompt and very apt with what you are saying the discussion.
I bring extensive experience and innovative strategies to enhance the consultancy role and drive impactful results.
Leverage my 10+ years of experience in project management to streamline processes and improve efficiency.
Implement data-driven decision-making by utilizing advanced analytics tools to provide actionable insights.
Foster strong client relationships through effective communication and tailored solutions, as d...
based on 1 interview
Interview experience
Graphic Designer
367
salaries
| ₹1.5 L/yr - ₹5.2 L/yr |
Junior Associate
138
salaries
| ₹2 L/yr - ₹6.5 L/yr |
Web Developer
104
salaries
| ₹2 L/yr - ₹5.3 L/yr |
Associate
69
salaries
| ₹2.4 L/yr - ₹6.1 L/yr |
Process Associate
59
salaries
| ₹1.8 L/yr - ₹3 L/yr |
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