Key Account Manager

20+ Key Account Manager Interview Questions and Answers for Freshers

Updated 3 Oct 2024
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Q1. What will you do if you are fail to achieve the sales target?

Ans.

If I fail to achieve the sales target, I will analyze the reasons, adjust my strategies, and work harder to meet the target.

  • Analyze the reasons for the failure

  • Identify any gaps in the sales process or strategies

  • Adjust strategies and set new goals

  • Work harder and put in extra effort

  • Collaborate with team members and seek their input

  • Seek guidance from mentors or supervisors

  • Continuously monitor progress and make necessary adjustments

Q2. How will you convince a B2B customer to get our service considering the high competition in telecom field

Ans.

I will highlight our unique value proposition, showcase our track record of success, offer competitive pricing, and provide excellent customer service.

  • Highlight our unique value proposition that sets us apart from competitors

  • Showcase our track record of success and customer satisfaction

  • Offer competitive pricing or special promotions to entice the customer

  • Provide excellent customer service and support to build trust and loyalty

  • Offer a free trial or demo to allow the customer t...read more

Q3. If per order delivery giving a delivery partner ₹25 while order value ₹100. So, how much order he/she have to deliver to get ₹25000 earning?

Ans.

The delivery partner would need to deliver 1000 orders to earn ₹25000.

  • For each order delivered, the delivery partner earns ₹25.

  • To earn ₹25000, the delivery partner would need to deliver ₹25000 / ₹25 = 1000 orders.

Q4. If you have to handle a territory, how will you keep up with the language as knowing the regional language can be highly effective in building long term relations

Ans.

I will make an effort to learn the regional language through language courses, online resources, and practice with native speakers.

  • Take language courses to learn the basics of the regional language

  • Utilize online resources such as language learning apps and websites for further practice

  • Engage with native speakers to improve language skills and cultural understanding

  • Attend local events and immerse yourself in the language and culture of the territory

  • Regularly practice speaking ...read more

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Q5. Suddenly 1 delivery partner denied to deliver order due to high order count what will you do?

Ans.

I would immediately contact other delivery partners to see if they can fulfill the order, and work with the denied partner to understand the reason for refusal.

  • Contact other delivery partners to check availability

  • Discuss with denied partner to understand the reason for refusal

  • Explore alternative solutions such as splitting the order among multiple partners

  • Ensure clear communication with the customer about any potential delays or changes

Q6. What do you know about MyOperator?

Ans.

MyOperator is a cloud-based call management system that helps businesses streamline their communication process.

  • MyOperator provides virtual phone numbers that can be used to manage calls and messages from multiple channels.

  • It offers features like call tracking, call recording, IVR, and CRM integration.

  • MyOperator caters to various industries such as e-commerce, healthcare, education, and hospitality.

  • It has a user-friendly interface and provides real-time analytics to track cal...read more

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Q7. What is fixed cost and variable cost

Ans.

Fixed cost is a cost that remains constant regardless of the level of production, while variable cost changes with the level of production.

  • Fixed cost includes expenses like rent, salaries, insurance, etc.

  • Variable cost includes expenses like raw materials, labor, utilities, etc.

  • Fixed cost remains the same regardless of the level of production, while variable cost increases with the increase in production.

  • Total cost is the sum of fixed cost and variable cost.

  • Understanding fixed...read more

Q8. What are the skills you have explain with examples.

Ans.

Skills include strong communication, negotiation, relationship-building, and strategic planning abilities.

  • Strong communication skills: Able to effectively communicate with clients and internal teams to ensure objectives are met.

  • Negotiation skills: Capable of negotiating contracts and agreements to benefit both the company and the client.

  • Relationship-building: Skilled at developing and maintaining strong relationships with key accounts to drive business growth.

  • Strategic planni...read more

Key Account Manager Jobs

Manager - Key Accounts 12-16 years
KONE Elevator India Pvt. Ltd
4.1
Noida
Nestle - Key Accounts Manager - Emerging Channel (2-6 yrs) 2-6 years
Nestle India Ltd.
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Kone - Manager - Key Accounts (12-15 yrs) 12-15 years
KONE Elevator India Pvt. Ltd
4.1

Q9. What are challenges one faces in tender businesses ?

Ans.

Challenges in tender businesses include intense competition, complex bidding processes, and meeting strict deadlines.

  • Intense competition from other companies bidding for the same contracts

  • Complex bidding processes requiring detailed proposals and cost breakdowns

  • Meeting strict deadlines for submitting bids and fulfilling contract requirements

Q10. What is your understanding of Institution Business ?

Ans.

Institution Business refers to sales and partnerships with organizations, such as hospitals, schools, and government agencies.

  • Institution Business involves selling products or services to organizations rather than individual consumers.

  • Key focus is on building long-term relationships and meeting the specific needs of the institution.

  • Examples include supplying medical equipment to hospitals, educational materials to schools, and software solutions to government agencies.

Q11. What will you do if the bank do not provide the leads?

Ans.

I will proactively seek out potential leads through networking, referrals, and industry events.

  • Utilize social media platforms to connect with potential leads

  • Attend industry conferences and events to network with potential clients

  • Ask for referrals from existing clients or business partners

Q12. What is the most difficult accounting situation you handled

Ans.

The most difficult accounting situation I handled was resolving a complex financial discrepancy in a multinational company.

  • Identifying and reconciling discrepancies in financial records

  • Coordinating with multiple departments and stakeholders

  • Analyzing large volumes of data to identify the root cause

  • Implementing corrective measures to prevent future discrepancies

  • Ensuring compliance with accounting standards and regulations

Q13. What is Marketing Mix?

Ans.

Marketing Mix refers to the set of tactics or tools used by a company to promote its products or services to its target market.

  • Marketing Mix consists of 4 Ps - Product, Price, Place, and Promotion.

  • Product refers to the goods or services offered by the company.

  • Price refers to the amount charged for the product or service.

  • Place refers to the distribution channels used to make the product or service available to the customer.

  • Promotion refers to the various marketing activities u...read more

Q14. What is the difference between Sales and Marketing

Ans.

Sales focuses on selling products or services, while marketing focuses on promoting and creating demand for those products or services.

  • Sales involves direct interaction with customers to close deals

  • Marketing involves creating strategies to attract and retain customers

  • Sales is more short-term focused on closing deals, while marketing is more long-term focused on building brand awareness

  • Sales is more transactional, while marketing is more relationship-oriented

  • Examples: Salesper...read more

Q15. Roi of Distributor and market knowledge

Ans.

Distributor ROI and market knowledge are crucial for Key Accounts Manager role.

  • Key Accounts Manager needs to have a deep understanding of the distributor's ROI and market knowledge.

  • They should be able to analyze the distributor's performance and identify areas for improvement.

  • They should also have a good understanding of the market trends and competition to make informed decisions.

  • For example, if a distributor is not performing well in a particular region, the Key Accounts Ma...read more

Q16. How do see growth in packaging industry

Ans.

The packaging industry is expected to see growth due to increasing demand for sustainable packaging solutions and e-commerce packaging.

  • Increasing demand for sustainable packaging solutions due to environmental concerns

  • Rise in e-commerce leading to higher demand for packaging materials

  • Technological advancements in packaging design and materials

  • Growing focus on convenience and functionality in packaging

  • Expansion of food and beverage industry driving packaging market growth

Q17. What is FTL, LCL, FCL?

Ans.

FTL stands for Full Truck Load, LCL stands for Less than Container Load, FCL stands for Full Container Load.

  • FTL refers to a shipment that occupies an entire truck or trailer.

  • LCL refers to a shipment that does not fill a standard container and is combined with other shipments in the same container.

  • FCL refers to a shipment that fills an entire container and is not shared with other shipments.

  • Example: Shipping a large quantity of goods from one location to another would typicall...read more

Q18. How you will help sx cx

Ans.

I will help by understanding their needs, providing personalized solutions, and ensuring excellent customer service.

  • Develop strong relationships with key accounts

  • Regularly communicate with key accounts to understand their needs and challenges

  • Provide personalized solutions to meet the specific needs of each key account

  • Ensure excellent customer service and support for key accounts

  • Monitor key account performance and make adjustments as needed

Q19. Explain me abour credit and loan terms

Ans.

Credit and loan terms refer to the conditions and agreements between a lender and borrower regarding the repayment of borrowed funds.

  • Credit terms typically refer to the payment terms for goods or services purchased on credit, including the interest rate and payment schedule.

  • Loan terms refer to the conditions of a loan, including the interest rate, repayment period, and any fees or penalties.

  • Credit and loan terms can vary widely depending on the lender, borrower, and purpose o...read more

Q20. CRBT and Vas conversion ratio in telecom

Ans.

CRBT and VAS conversion ratio is a metric used in telecom to measure the effectiveness of marketing campaigns.

  • CRBT (Caller Ring Back Tone) and VAS (Value Added Services) are additional services offered by telecom companies.

  • Conversion ratio is the percentage of customers who actually subscribe to the service after being marketed to.

  • A high conversion ratio indicates a successful marketing campaign.

  • Factors that affect conversion ratio include pricing, ease of subscription, and r...read more

Q21. Sale pitch how to sale a pen

Ans.

Highlight the pen's unique features, demonstrate its quality, and show how it meets the customer's needs.

  • Start by highlighting the pen's sleek design and durable construction.

  • Demonstrate the pen's smooth writing experience and long-lasting ink.

  • Show how the pen's ergonomic grip and retractable tip make it convenient for everyday use.

  • Explain how the pen's affordable price point makes it a great value for the customer.

  • Offer a special promotion or discount to incentivize the cust...read more

Q22. What is eps and pe ratio

Ans.

EPS stands for Earnings Per Share, a financial metric indicating the portion of a company's profit allocated to each outstanding share of common stock. PE ratio is Price-to-Earnings ratio, a valuation ratio of a company's current share price compared to its per-share earnings.

  • EPS is calculated by dividing a company's net income by the number of outstanding shares.

  • PE ratio is calculated by dividing the current share price by the earnings per share.

  • EPS helps investors assess a ...read more

Q23. End to End Sales Cycle

Ans.

The end to end sales cycle refers to the complete process of selling a product or service from prospecting to closing the deal.

  • Prospecting: Identifying potential customers and leads

  • Qualifying: Determining if the leads are a good fit for the product or service

  • Presenting: Demonstrating the product or service to the potential customer

  • Negotiating: Discussing terms and conditions of the sale

  • Closing: Finalizing the sale and getting the customer's commitment

  • Follow-up: Ensuring custo...read more

Q24. Create 1 minut video on given topic

Ans.

Creating a 1 minute video on a given topic

  • Plan out the key points you want to cover in the video

  • Keep the video concise and engaging to maintain viewer interest

  • Use visuals, animations, and storytelling to make the content more impactful

  • Include a call to action at the end to encourage viewer engagement

Q25. Last ctc and expectations?

Ans.

Last CTC was $80,000 and expectations are $100,000.

  • Last CTC: $80,000

  • Expectations: $100,000

Q26. What is demat account

Ans.

A demat account is an account that holds shares and securities in electronic form instead of physical certificates.

  • Demat stands for dematerialized account

  • It allows investors to trade and invest in securities without the need for physical certificates

  • Demat accounts are used for holding stocks, bonds, ETFs, and mutual funds

  • Transactions in demat accounts are processed electronically

  • Demat accounts are managed by Depository Participants (DPs) such as banks and brokers

Q27. What is e-commerce

Ans.

E-commerce refers to the buying and selling of goods and services over the internet.

  • E-commerce allows businesses to reach a global audience

  • Customers can shop online 24/7 from the comfort of their homes

  • Popular e-commerce platforms include Amazon, eBay, and Shopify

Q28. Experience in b2b

Ans.

I have over 5 years of experience in b2b sales, managing key accounts and driving revenue growth.

  • Managed key accounts by building strong relationships and understanding their needs

  • Developed and implemented strategic sales plans to increase revenue

  • Negotiated contracts and pricing agreements to ensure mutual benefit for both parties

  • Collaborated with cross-functional teams to deliver exceptional customer service

  • Utilized CRM systems to track sales activities and analyze data for ...read more

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