10+ Executive Packaging Development Interview Questions and Answers

Packaging plays a crucial role in branding and marketing by attracting customers, conveying brand values, and differentiating products from competitors.

• Packaging serves as the first point of contact between a product and a consumer, creating a lasting impression.

• It helps to establish brand identity and recognition by incorporating brand elements such as logos, colors, and typography.

• Well-designed packaging can communicate the product's features, benefits, and unique selling p...read more

Solventless and solvent-based lamination are two types of lamination processes used in packaging development.

• Solventless lamination uses adhesives that do not contain solvents, while solvent-based lamination uses adhesives that contain solvents.

• Solventless lamination is considered to be more environmentally friendly and cost-effective than solvent-based lamination.

• Solvent-based lamination requires more drying time and ventilation due to the use of solvents.

• Solventless laminat...read more

There are various types of printing done on film and paper depending on the requirement.

• Flexography printing

• Gravure printing

• Offset printing

• Digital printing

• Screen printing

• Letterpress printing

• Lithography printing

Virgin Kraft paper is made from pure wood pulp while Semi Kraft paper is made from a blend of wood pulp and recycled paper.

• Virgin Kraft paper is stronger and has better tear resistance than Semi Kraft paper.

• Semi Kraft paper is cheaper than Virgin Kraft paper.

• Semi Kraft paper is more environmentally friendly as it contains recycled paper.

• Virgin Kraft paper is commonly used for high-end packaging while Semi Kraft paper is used for general packaging purposes.

• Semi Kraft paper is ...read more

Developing bakery product packaging involves ensuring freshness, aesthetics, and sustainability while considering functionality and branding.

• Conduct market research to understand consumer preferences for bakery packaging.

• Select materials that maintain product freshness, such as moisture-resistant films or breathable paper.

• Design packaging that is visually appealing, using colors and graphics that reflect the brand identity.

• Incorporate functionality, such as resealable feature...read more

Packaging plays a crucial role in the food industry by ensuring product safety, extending shelf life, and enhancing brand image.

• Product safety: Packaging protects food from contamination, tampering, and damage during transportation and storage.

• Shelf life extension: Proper packaging techniques like vacuum sealing or modified atmosphere packaging can help preserve freshness and extend the shelf life of food products.

• Brand image enhancement: Packaging design and branding element...read more

There are three types of flute: A, B, and C.

• The three types of flute are A, B, and C.

• The type of flute used depends on the weight and fragility of the product being packaged.

• A-flute is the thickest and strongest, used for heavy items like furniture.

• B-flute is thinner and used for items like electronics and glassware.

• C-flute is the thinnest and used for lightweight items like food and cosmetics.

Costing of corrugated boxes involves calculating material, labor, and overhead costs to determine the total production cost.

• Calculate the cost of raw materials including the corrugated board, adhesive, and any additional components.

• Factor in the cost of labor, including the wages of workers involved in the production process.

• Consider overhead costs such as utilities, rent, and equipment depreciation.

• Add all the costs together to determine the total production cost per corruga...read more

To create a BOM template, start by listing all components, quantities, and materials needed for production.

• Start by identifying all components required for the product

• List the quantities needed for each component

• Include the materials needed for production

• Organize the BOM template in a clear and structured format

• Regularly update the BOM template as needed