Email Marketing Executive Interview Questions and Answers for Freshers

Email marketing is a digital marketing strategy that involves sending promotional messages to a targeted audience via email.

• Email marketing helps businesses connect with their customers and prospects through personalized messages.

• It can be used for promoting products, services, events, and building relationships with customers.

• Email marketing campaigns often include newsletters, promotional offers, and updates.

• Metrics such as open rates, click-through rates, and conversion ra...read more

SPF, DKIM, and DMARC are email authentication protocols used to prevent email spoofing and phishing attacks.

• SPF (Sender Policy Framework) helps to verify that the sender's email address is legitimate by checking the IP address of the sending server against a list of authorized sending servers.

• DKIM (DomainKeys Identified Mail) adds a digital signature to the email message, allowing the recipient to verify that the message was not altered in transit and actually came from the c...read more