Creative Strategist

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Creative Strategist Interview Questions and Answers

Updated 4 Jan 2025

Q1. Difference between reach and engagement?

Ans.

Reach is the total number of people who see a piece of content, while engagement is the level of interaction and involvement with that content.

  • Reach is the potential audience size, while engagement measures how actively the audience interacts with the content.

  • Reach can be quantified by metrics like impressions or views, while engagement is measured by likes, comments, shares, etc.

  • High reach indicates a wide audience exposure, while high engagement shows a strong connection an...read more

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Creative Strategist 3-5 years
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