Creative Strategist Interview Questions and Answers

Reach is the total number of people who see a piece of content, while engagement is the level of interaction and involvement with that content.

• Reach is the potential audience size, while engagement measures how actively the audience interacts with the content.

• Reach can be quantified by metrics like impressions or views, while engagement is measured by likes, comments, shares, etc.

• High reach indicates a wide audience exposure, while high engagement shows a strong connection an...read more