StoreKing

Our goal is to make a rural store a king. We are a technology-enabled platform that connects the dots to transform rural marketing.Rural consumers... Rural kirana store owners... Global brandsWe bridge the gap between underserved rural consumers and create access for companies, opening the doors of the remotest villages.What acts as a lynchpin in this process is our partners, the rural kirana store owners. These retailers who earlier had no access to brands, and primarily depended on wholesale channels, are now turning their stores into virtual supermarkets with the StoreKing App. Because, our platform connects each kirana with the brand directly and helps the brand devise data-guided product and sales strategies.With our unique technology, we have simplified rural distribution for brands, which was earlier broken and would limit the brand’s access to rural markets. Our platform is designed to overcome innate challenges for rural distribution and consumer engagement even in the remotest parts of the country.