ZebPay - Manager - Public Relation & Content (6-8 yrs)
Zebpay
posted 10d ago
Flexible timing
Key skills for the job
About ZebPay
ZebPay is India's oldest and most-loved Bitcoin and crypto asset company, helping - of India's crypto owners buy their first Bitcoin since 2014. With new owners and leaders in 2020, we're expanding our mission to help millions of people in India and around the world to join the Bitcoin revolution through creating best in class technology and user experiences.
Your Career
A career at ZebPay is all about being part of our Ohana (Hawaiian for family!) and working on some of the most challenging, yet fun projects you can find in the software industry. You would be welcomed into a dedicated and inclusive environment where you can learn and collaborate with some of the most talented people in the tech industry.
You
With the rapid growth of blockchain globally and a range of long-term initiatives we are building, the successful candidate will be working with bleeding-edge technology in an internationally established team, while having great attention to detail, being a strong team player and having excellent communication skills.
Responsibilities :
1. Strategic Content Development - Define and implement a compelling content strategy that aligns with brand objectives and market trends across blogs, website, product and other communication collateral.
2. Social Media Leadership - Oversee multi-platform social media presence, ensuring engagement, brand consistency, and audience growth.
Public Relations & Thought Leadership - Drive media visibility through strategic storytelling, executive positioning, and industry engagement.
3. Reputation & Communications Management - Shape and safeguard the brand's public narrative through proactive and reactive communication strategies.
4. Integrated Campaign Execution - Collaborate cross-functionally to develop and launch high-impact content and PR initiatives.
5. Data-Driven Optimization - Leverage insights and analytics to refine content performance, audience engagement, and media impact.
6. Stakeholder & Media Relations - Build and nurture key relationships with media, influencers, and industry stakeholders to enhance brand credibility.
7. Brand Marketing & Awareness - Elevate brand perception through strategic marketing initiatives, partnerships, and community engagement.
8. Innovation & Trendspotting - Identify emerging industry trends, consumer behaviors, and digital innovations to position the brand ahead of the curve.
Requirements :
1. Bachelor's degree and MBA preferred
2. 6+ years of total work experience, with at least 5 years in the tech/Fintech industry
3. Ability to work effectively in cross-functional teams in a fast-paced environment
4. Ability to demonstrate strategic thinking
5. Global mindset and independent
6. Fluent in English
7. Passion for Technology or Understanding of cryptocurrency industry
8. Ability to learn quickly
Benefits
1. Work at a company that stays ahead of the curve and encourages the use of cutting-edge technology.
2. Get to learn more about Blockchain which is a Hot in-demand skill.
3. Constant Learning Curve
4. Flexible Timings
5. You can be as creative as you can
6. You are treated as one extended Family
7. Learning and Development Policy
Functional Areas: Other
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