Zanskar Head Marketing IIM/XLRI/MDI/FMS

Job Title :Marketing Head

Experience :5-10 Years

Location :Bangalore

Job Summary

Our firm seeks a dynamic and visionary Marketing Head to lead the marketing function and drive impactful brand strategies

Reporting directly to the Founder, the ideal candidate will take a hands-on role in building the brand's presence, elevating its reputation, and setting a competitive edge in the market

This is an opportunity to develop and execute high-level marketing strategies in a startup environment, focusing on both B2B and B2C audiences.

Role

Strategic Leadership:Drive marketing strategy to grow brand and profitability.

Brand Positioning:Build a strong brand identity in B2B and B2C markets.

Campaigns:Create and manage data-driven marketing campaigns across channels.

Reputation Management:Ensure consistent, positive brand presence.

Team Leadership:Develop and inspire a high-performing marketing team.

Market Insights:Leverage research to inform strategy and spot opportunities.

Digital Marketing:Oversee SEO, content, social media, and email marketing.

Performance Tracking:Set KPIs, analyze results, and optimize campaigns.

Cross-functional collaboration:Align marketing with product, sales, and customer success.

Qualifications

Experience:5-10 years in global B2B/B2C marketing.

Education:MBA from a top institution (IIM, XLRI, MDI, FMS).

Startup Agility:Comfortable setting up brand foundations in startups.

Leadership:Strong in team leadership, communication, and project management.

Analytical & Innovative:Data-driven, creative problem solver.

(ref:updazz.com)