Associate Director/Senior Vice President - Marketing & Sales - Real Estate (15-20 yrs)

Roles and Responsibilities:

- Develop and execute marketing strategies for luxury residential sales

- Create and implement comprehensive marketing plans targeting both B2B and B2C segments.

- Analyze market trends and competitor activities to identify new opportunities.

- Lead sales initiatives to achieve revenue targets

- Set ambitious but achievable sales goals and provide clear direction to the sales team.

- Monitor and report on sales performance, implementing corrective measures as necessary.

- Manage channel relationships effectively

- Establish and nurture strong relationships with key stakeholders in the channel.

- Oversee training and development programs for channel partners to enhance their sales capabilities.

- Drive brand awareness and positioning in the luxury residential market

- Collaborate closely with the branding team to ensure alignment of marketing efforts with overall brand vision.

- Execute high-impact marketing campaigns that resonate with luxury clientele.

- Optimize customer engagement and experience

- Leverage data analytics to understand customer preferences and improve service delivery.

- Develop and maintain communication strategies that enhance customer loyalty and retention.

- Lead and mentor a high-performing marketing and sales team

- Provide guidance and support to team members, fostering a culture of continuous improvement.

- Conduct regular performance reviews to evaluate team effectiveness and identify areas for development.

- Coordinate cross-functional efforts to drive company objectives

- Collaborate with product development, finance, and operations teams to ensure seamless execution of strategies.

- Facilitate communication between departments to ensure alignment of goals and resource allocation.

- Oversee budget management and resource allocation

- Develop and manage the marketing and sales budget, ensuring optimal use of resources.

- Identify opportunities for cost reduction without compromising quality and effectiveness.

- Stay updated on industry developments and best practices

- Attend industry conferences, workshops, and networking events to build professional knowledge.

- Share insights and trends with the team to drive innovation and strategic positioning.