Content Writer

We at Wits Innovation Lab are hiring Content Writer with the following skillset: Key Responsibilities: Job Title: Content Writer
Write, edit, and proofread compelling content for websites, blogs, social media, email campaigns, and marketing materials.
Develop content strategies in collaboration with the marketing team to support business goals.
Research industry-related topics to ensure content is relevant, accurate, and informative.
Create engaging product descriptions, landing pages, and promotional materials to support campaigns.
Maintain brand consistency across all content and communication channels.
Brainstorm and pitch creative ideas to enhance content quality and audience engagement.
Monitor content performance and adjust strategies to optimize results.
Requirements:
Experience: 2-4 years of professional experience in content writing.
Excellent writing, editing, and proofreading skills with a keen eye for detail.
Strong ability to create content tailored to specific audiences and platforms.
Familiarity with content management systems (e.g., WordPress) is a plus.
Basic understanding of digital marketing and audience engagement.
Awareness of emerging content trends and industry best practices.
A degree in English, Journalism, Marketing, or a related field is preferred but not required.
A creative mindset and ability to think outside the box.
Ability to meet tight deadlines and work independently