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Digital Marketing Specialist (B2B US focus)
Webomates
posted 3mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Webomates is looking for a highly motivated Digital Marketing Specialist with a strong focus on B2B lead generation within the US market. The ideal candidate should have proven experience in directing digital marketing campaigns across various platforms including paid search, LinkedIn, display ads, and multiple social media channels. In this role, you ll play a key role in developing and executing our digital marketing strategy, driving brand awareness, and generating leads.
Key Responsibilities
- Lead and direct the digital marketing, content and design team to develop, implement, and optimize campaigns across paid search, LinkedIn, display ads, and social media.
- Focus on generating qualified leads for US B2B customers
- Monitor campaign performance, analyze data, and provide actionable insights to improve lead generation and maximize ROI.
- Proficiency in using digital marketing tools such as Google Analytics, SEMrush, and HubSpot.
- Conduct A/B tests to continuously improve the performance of digital campaigns.
- Stay up-to-date on the latest digital marketing trends and technologies.
- Require to work with the stakeholders for presenting reports & provide analysis.
Must have:
- Bachelor s degree in marketing, business, or a related field preferred.
- 2-5 years of proven experience in digital marketing with a focus on B2B lead generation in the US market.
- Strong understanding of digital marketing principles and best practices (SEO, Youtube Organic Growth, SEM, social media marketing, email marketing, Google Ads etc.)
- Proven track record in creating and executing digital marketing campaigns that generate high-quality leads for B2B customers.
- Work & coordinate with vendors.
- Strong communication and interpersonal skills.
- Experience working for SaaS product
What s in it for you
- Competitive pay benefits
- 100% Remote Work: Flexibility to work from anywhere
- Work in a fast-paced startup that s quickly growing
Employment Type: Full Time, Permanent
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based on 9 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Webomates Benefits
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