Area Sales Manager - Punjab & Haryana

Job Purpose

To manage and drive sales through distribution in order to attain market leadership in the given territory, through growth in gross numbers and revenues

Key Result Areas/Accountabilities

Sales

• Establish a Best-in-Class distribution footprint and a strong promoter channel where the TSM is supervising promoters
• Deliver sales target for all products (voice-prepaid / post-paid, data etc.) by executing the distribution strategy
• Help zone and circle achieve Revenue targets by driving secondaries through Mass Retail distribution and by pushing unlimited products penetration
• Monitor quality of acquisition through the distribution channel
• Competition Tracking & reporting schemes & programs
• Ensure availability of stock at retail while adhering to the norms
• Execute promotional activities for channel partners to drive sales and build market credibility

Revenue

• Achieve zonal revenue target for the distribution channel across all products

Distribution expansion and extraction

• Achieve retail (MBO) expansion targets through increase in number of outlets in existing and new geographies

People

DSE Management

−            Target Setting – DSE

−            DSE Beat Plan adherence

−            Systems/formats at DSE end

−            Drive Distribution KPIs delivery

MD/AD/SD Management

−            DSE Availability monitoring

−            Monitor Stock holding

−            Day to day Performance Review & discussions

−            Problem Solving

−            Load Out monitoring

−            Systems/formats at MD point

−            HSW compliance

Core Competencies, Knowledge, Experience

Good communication skills

Sales  Planning & Forecasting

Products Services & Technology Knowledge - Consumer

Leads Decision Making & Delivering Results

Analytical Thinking

Building Team Commitment

Must have technical / professional qualifications

•             Essential : Graduation - Regular
•             Desired :  post - graduation in business management/MBA
•             work ex: 5 - 7 years
•             Experience with distribution planning and channel implementation.