PPC Executive

Manage and develop the company's pay-per-click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget and manage internet pay-per-click advertising campaigns strategy, reporting, implementation, and analysis of ad performance.

Responsibilities

- Creating PPC campaigns keyword research & additions, ad copywriting, etc.

- Responsible for bid management and optimization of multi-market PPC campaigns to agreed campaign/profitability targets

- Delivering performance reporting and insights.

- Assisting with creating, optimizing and reporting PPC campaigns using Google ads and bid management solutions

- Running various ads on paid channels(Google ads, Bing/Microsoft ads, FB/Meta Ads, LinkedIn ads etc.)- Keyword and audience persona research.

- Creating Re-marketing campaigns- Adjust budget & Optimize bids to gain better ROI

Skills / Attributes Required

Google Adwords Certification.- Ability to interpret and analyze large amounts of complex data from multiple sources

Creative mindset with strong written and verbal communication skills 3-8 years of experience as a PPC Strategist or similar role in

Depth experience with website analytics tools (e.g, Google Analytics, Ahref/Semrush/SE Ranking etc.) Up-to-date with the latest trends and best practices in SEM.

Develop and implement the Paid strategy that reflects the business needs and drives leads.

Strong organizational, time management, and analytical skills.

Team player