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133 Verizon Jobs

Digital Marketing-Manager

6-10 years

Hyderabad / Secunderabad, Bangalore / Bengaluru

1 vacancy

Digital Marketing-Manager

Verizon

posted 3d ago

Job Role Insights

Flexible timing

Job Description

What Youll Be Doing:

As a manager on the Value Digital Marketing Team, you will be the Campaign Performance & Planning lead across all Digital Marketing Value brands regarding digital communications and media investment, spend optimization, campaign performance analytics & reporting across each of our channels, programs and tactics.

Responsibilities include:

You will be the Campaign Performance strategic lead across all Digital Marketing Value brands when it comes to spend optimization across each of our digital channels, programs and tactics.

  • Analyzing and reporting on the performance of digital marketing campaigns, including paid search, social media, email/direct marketing, affiliate marketing, and display advertising.
  • Developing and maintaining dashboards and reports to track key marketing metrics such as conversion rates, cost per add (CPA), return on ad spend (ROAS), and overall digital marketing ROI.
  • Working closely with the web development and marketing teams to implement and manage web tagging strategies, including setting up tracking via Google Tag Manager (GTM), Tealium and other tag management systems.
  • Monitoring and optimizing digital campaigns using analytics tools such as Google Analytics, Adobe Analytics, Tealium, and other relevant platforms.
  • Conducting in-depth data analysis to identify trends, opportunities for optimization, and areas for improvement.
  • Assisting with A/B testing and multivariate testing to improve campaign performance.
  • Ensuring proper tracking of marketing efforts by managing UTM parameters, pixels, and other tracking tools.
  • Working with marketing and product teams to identify new audience and segment opportunities, and efficient ways to build unique and diverse programs for them.
  • Staying up-to-date with industry trends, new technologies, and emerging tools in digital marketing and performance measurement.

What were looking for...

Youll need to have:

  • Bachelors degree or four or more years of work experience.
  • Six or more years of relevant work experience.
  • Experience in digital marketing analytics, planning, and financial analysis.
  • Experience with research, analytical, and critical thinking.
  • Experience and proficiency in SQL and working with large data sets.

Even better if you have one or more of the following:

  • Proficiency in analytics and tracking tools such as Google Analytics, Adobe Analytics, Google Tag Manager (GTM), Tealium.
  • Proficiency with visualization tools (e.g., Looker, Tableau, Power BI).
  • Strong understanding of web tagging, UTM parameters, and pixel implementation.
  • Experience with data mining and visualization skills.
  • Experience with Data Warehousing solutions (e.g. BigQuery, Snowflake, etc.).
  • Ability to create compelling narratives to influence decision-makers.
  • Experience with digital marketing forecasting models.
  • Presentation experience with executive leadership.
  • High proficiency with Microsoft Office and G Suite.

Employment Type: Full Time, Permanent

Read full job description

Prepare for Digital Marketer roles with real interview advice

Top Verizon Digital Marketer Interview Questions

Q1. b. three ants are running on edges of a equilateral triangle with same speed. What is prob that dey will never meet?
Q2. Why do we need garbage collection and how it is done in JAVA ?
Q3. Two puzzles a. Given a bar , cut it twice and pay for 7 days?
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What people at Verizon are saying

What Verizon employees are saying about work life

based on 1.4k employees
86%
84%
78%
81%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Verizon Benefits

Submitted by Company
Shared Success
Education Assistance
Work From Home
Wellness Time
Life Insurance
Health Insurance +3 more
Submitted by Employees
Work From Home
Cafeteria
Health Insurance
Free Transport
Gymnasium
Soft Skill Training +6 more
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Verizon Hyderabad / Secunderabad Office Locations

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Hyderabad Office
Verizon Data Services India Pvt Ltd, 4th Floor, Building No. 10, Raheja Mindspace Madhapur,, Building 1 K.Raheja I.T. Park, inovies St, HUDA Techno Enclave, HITEC City Hyderabad
Telangana 500081
Hyderabad Office
Verizon Data Services India Pvt. Ltd., 7th Floor, Building No. 9, Raheja Mindspace, Raheja IT Park, Mindspace, HUDA Techno Enclave, HITEC City Hyderabad
Telangana 500081

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