Ecommerce Category Manager

As an Ecommerce Category Manager, you will play a crucial role in bringing Shop LCs merchandising and
marketing programs to life across all digital platforms. Your responsibilities will extend to supporting and
maintaining site functionality, ensuring timely and accurate representation of cross-functional programs
on our eCommerce sites.

Responsibilities:
1. Cross-Functional Collaboration:
Work closely with eCommerce, Merchandising, Pricing, IT, and third-party providers to deliver engaging experiences that boost online sales and profitability.
2. Metrics Analysis:
Monitor key metrics, analyze past events, and assess marketing campaigns to strategize optimizing the customers path to purchase.
3. Product Category Management:
Manage a specific product category, monitoring inventory levels, and overseeing the out-ofstock alert process.
4. Sales Strategy Support:
Support merchandising strategies to achieve sales goals. Analyze sales data and market trends to make recommendations for the merchandising plan.
5. Data Analysis:
Analyze Amazon/Google/omnichannel data to determine product suitability for the target audience.
6. SEO and UX Optimization:
Maximize opportunities to drive online sales through insights in SEO and user experience.
7. Digital Content Management:
Manage the workflow, execution, and maintenance of digital content to support merchandising.
8. Cross-Functional Collaboration:
Collaborate with other teams to effectively plan, prioritize, and merchandise promotions.
9. A/B Testing:
Partner with the eCommerce product team to define A/B tests supporting ecommerce merchandising strategy and customer acquisition/retention.
10. Site Content and Merchandising:
Manage and optimize site content and merchandising. Suggest updates for digital promotional banners and build landing pages to support promotional campaigns.
11. Promotional Calendar:
Partner with the merchandising team to define and optimize the web promotional calendar.

Qualifications Skills:
o Bachelors degree in Marketing, Business, or a related field.
o Proven experience in eCommerce, merchandising, or a related role.
o Strong analytical and organizational skills.
o Familiarity with SEO strategies and UX principles.
o Excellent communication and collaboration skills.
o Proficiency in data analysis tools and Microsoft Office Suite.
o Previous experience in managing product categories and promotions.