Media Coordinator

Social Media Management

• Efficiently design, manage and implement social media strategy to align with Nigams business goals and enhance the Nigams image through official Social Media Accounts, including Facebook, X (Twitter), Instagram, LinkedIn, etc.
• Create, edit, publish and share engaging content daily i.e. text, photos, videos and new promotional content on professional and Social Media Platforms in Hindi and English.
• Plan and execute Digital Marketing Campaigns through Facebook Ads, Google Ads, etc. to enhance Nigams visibility and thereby business growth.
• Create weekly social media and affiliated channels marketing status report to include key insights, trends and business leads etc.
• Outreach Strategy towards Ex-Servicemen/ Dependents Develop and implement an effective outreach strategy to reach out to soldiers, Ex-servicemen, and their families about employment opportunities through Nigam through audio-visual, digital, social media and other channels
• Coordinate social media goals and outcomes with all stakeholders.
• Monitoring and Response Management
• Monitor the activities and output on the Nigam's Social Media Accounts.
• Provide quick response to comments and feedback from soldiers, ex-servicemen, Principal Employers, official and individual sources etc.
• Coordinate with media companies in print, audio/ visual etc for enhancing Nigams footprint. Skill Set
• Effective graphic design skills using various tools like Adobe Acrobat, Canva, Microsoft tools etc.
• Excellent English and Hindi communications skills to project positive image of the Nigam and interact effectively with all stake holders.
• Adapt at social media marketing tools like Google Analytics, Hootsuite, Sprout Social etc to analyse outcomes. • Web designing basics.
• Knowledge of the latest Digital and Social Media trends including use of Artificial Intelligence (AI) in Social Media Management. Qualifications & Experience
• Bachelors Degree in Journalism/ Mass Communication/ Digital Marketing. • 4 to 5 years hands on experience in Social Media Management.