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Digital Ads Executive
Trips24x7
posted 3+ weeks ago
Job Role Insights
Key skills for the job
Job Description
- Create Meta and Google Ads campaigns (strategy planning, budget recommendations, creative guidance for images/videos, Ad implementation, and campaign monitoring)
- Optimize campaigns to drive high-performance results (increase sales, generate leads, and increase user engagements)
- Propose and Implement A/B tests
- Launch remarketing ads using custom audience segments
- Use Facebook, Meta, and Google ads and other Analytics tools to expand, evolve and optimize campaigns
- Create Ad copies and collaborate with the digital team for creative development
- Generate analytics reports and insights ensuring proper tracking, attribution, and consistency across campaigns
- Explore new streams for growing campaigns and other marketing optimization
Employment Type: Full Time, Permanent
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