We are seeking a dynamic Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our brand and services. You will play a crucial role in enhancing brand awareness, driving website traffic, and acquiring leads
Key Responsibilities:
Develop and execute digital marketing strategies across various channels (SEO, SEM, social media, email, content marketing, etc.)
Create engaging content for social media, websites, and ad campaigns
Optimize website and content for SEO and monitor performance using analytics tools
Plan and manage paid advertising campaigns on Google Ads, Facebook, Instagram, and other platforms
Analyze and report on the performance of digital marketing efforts
Collaborate with the design and content teams to create eye-catching ads and promotional materials
Stay updated on the latest digital marketing trends and tools
Qualifications:
Bachelor s degree in Marketing, Business, or related field
Proven experience in digital marketing and advertising
Strong knowledge of SEO, SEM, Google Analytics, and social media platforms
Excellent communication and analytical skills
Ability to work independently and as part of a team