Digital Marketer / SEO Specialist

Digital Marketer/ SEO Specialist

Designation: Digital Marketer/ SEO Specialist
Experience: 1 year required
Industry: IT
Employment Type: Permanent
Functional Area: IT
Location: Viman Nagar, Pune
URL: xangarsinfra.com

Note: The resource who has completed Digital Marketing Course from any reputed institution will be eligible for this position.

Tasks & Activities:

This role is completely hands-on, requiring someone to work autonomously or with little supervision. Some of the job duties involve:

1. Plan, Measure, Execute and Optimize marketing campaigns across all major social media platforms such as Facebook, Twitter, Instagram, LinkedIn and Google+
2. Track website analyze visitor flow and generate weekly/monthly reports
3. Automate the process where possible to reduce ongoing manual effort
1. knowledge of Google Webmaster Tools, Google Analytics, and SEO optimized Content
2. Fix errors in online content, work to improve SEO and organic search results using Google Search Console and Google Analytics
3. Measure, Report and Analyze relevant marketing metrics and make recommendations based on the accumulated data
4. Conduct on-site and off-site SEO competitor Analysis
5. Need to have attention to details and a positive can-do attitude with a desire to extend beyond existing skills and come up with cost-effective solutions
6. Strong written skills, web skills, and proven experience in implementing and managing online strategies particularly social media, web content, news items, case studies, testimonials, blogs, feature stories, profiles, etc.
7. Perform strategic Link building, Forum Participation and perform directory submissions
8. Generate keywords & perform a keyword search for paid and organic campaigns
9. Edit and post videos podcasts and audio content on online sites
10. Create online banner adverts and perform PPC AD management
11. Prepare online newsletters, infographics, and promotional emails and organize their distribution through various channels

Education and Skills:

1. Bachelors qualification in digital marketing or related discipline
2. Demonstrated excellent written and verbal communication skills
3. Proven interest in digital marketing and creative thinker
4. Ability to handle time-sensitive projects and work to deadlines