Brand Management Executive

We are currently seeking a highly motivated and creative Brand Management Executive to join our dynamic marketing team at Titan. As a Brand Management Executive, you will be responsible for leading the strategy, thinking, and execution for the social strategy of Tanishq Jewellery. This role is critical in shaping and maintaining Tanishq's brand image, driving engagement, and fostering a strong community of loyal customers.

Key Responsibilities:

- Strategy Development: Create and implement a comprehensive social media strategy aligned with Tanishq's brand objectives and marketing goals.

- Content Creation: Develop and curate high-quality, engaging content for social media platforms, including Facebook, Instagram, and YouTube.

- Brand Voice: Maintain a consistent brand voice and visual identity across all social media channels.

- Community Engagement: Actively engage with our online community, responding to comments, messages, and mentions in a timely and professional manner.

- Analytics and Reporting: Monitor and analyze social media performance using analytics tools, providing regular reports and insights to inform strategy adjustments.

- Campaign Management: Plan and execute social media campaigns, including product launches, promotions, and special events.

- Collaboration: Work closely with the marketing team, creative department, and external partners to ensure cohesive brand messaging and strategy implementation.

- Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices to ensure Tanishq remains at the forefront of the industry.

Work Experience

Requirements:

- Bachelor's degree in Marketing, Business Administration, or a related field.

- 2-3 years of relevant experience in brand management, social media management, or agency experience.

- Proven track record of successfully developing and implementing brand strategies.

- Strong understanding of market research and analysis techniques.

- Excellent communication and interpersonal skills.

- Proficient in using social media platforms and digital marketing tools.

- Ability to work effectively in a fast-paced and dynamic environment

-Experience in the jewelry industry or luxury brands is a plus.

If you are a highly motivated individual with a passion for brand management and a desire to contribute to the success of a renowned brand like Titan, we would love to hear from you. Join our team and be a part of our exciting journey towards excellence in the Jewellery-SMR industry.