Associate Creative Director

JOB DESCRIPTION

The Associate Creative Director (Copy/Content) will play a pivotal role in leading the creative direction for content, driving innovative campaigns, and ensuring high-quality outputs. As a key leader within our digital marketing team, you will collaborate closely with clients and internal teams to develop compelling content strategies that align with client goals and deliver measurable results. This role requires a strong background in digital copywriting, storytelling, and content management, with a focus on leading a team of writers to deliver world-class campaigns that drive engagement and brand success.

Key Responsibilities:

• Creative Leadership:
  • Lead and inspire the content team, elevating the quality of all content outputs.
  • Drive creative thinking and ideation for campaigns to deliver impactful, engaging content.
• Content Strategy:
  • Develop and implement content strategies that align with client goals and drive measurable results.
  • Oversee the creation of content for various digital platforms, including social media, websites, blogs, and more.
• Storytelling:
  • Craft compelling narratives that resonate with target audiences and enhance brand positioning.
  • Ensure that all content maintains a consistent brand voice and tone across channels.
• Digital Marketing Integration:
  • Work closely with digital marketing teams to ensure content is optimized for different platforms.
  • Incorporate SEO best practices and performance metrics to enhance ROI.
• Team Management:
  • Lead and manage a team of writers and content creators, providing mentorship and guidance.
  • Ensure smooth content workflows, manage deadlines, and maintain high-quality output under pressure.
• Client Collaboration:
  • Collaborate with clients to understand their content needs and deliver creative solutions that exceed expectations.
  • Manage client communications and expectations regarding large-scale

Desired Candidate Profile:

• Proven experience in creative leadership, with a strong track record of elevating content quality and strategy to meet business goals.
• Expertise in storytelling and digital copywriting, with the ability to create compelling narratives that resonate with target audiences across various platforms, such as social media, websites, and blogs.
• Solid understanding of digital marketing channels and content strategies that drive engagement, brand recall, and measurable results.
• Strong project management skills, capable of leading teams, managing large-scale content projects, and ensuring high-quality output under tight deadlines.
• Familiarity with SEO best practices and tools (e.g., Google Analytics, SEMrush) to optimize content for better ROI and audience engagement.
• Proficiency in content management systems (CMS) and social media platforms, with experience in managing content workflows, timelines, and client expectations.
• Experience in copywriting, editing, and content creation for digital platforms.
• A background in video production and editing tools is a plus, but not mandatory.
• Excellent interpersonal skills for client collaboration and team management, with the ability to mentor and guide writers and content creators.
• Ability to synthesize abstract ideas into concrete design implications, ensuring all content aligns with the client s brand voice and objectives.