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Tesseract Imaging

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3.7

based on 138 Reviews

44 Tesseract Imaging Jobs

PR Manager - XR

Tesseract Imaging Pvt Ltd

3.7

based on 138 Reviews

7-10 years

Mumbai, Navi Mumbai

1 vacancy

PR Manager - XR

Tesseract Imaging

posted 2mon ago

Job Role Insights

Fixed timing

Key skills for the job

Event Management Social Media Marketing Public Relations Crisis Management Media Relations Consumer Electronics

+ 2 more

Job Description

JioTesseract, a digital arm of Reliance Industries, is Indias leading and largest AR/VR organization with the mission to democratize mixed reality for India and the world. We make products at the cross of hardware, software, content and services with focus on making India the leader in spatial computing. We specialize in creating solutions in AR, VR and AI, with some of our notable products such as JioGlass, JioDive, 360 Streaming, Metaverse, AR/VR headsets for consumers and enterprise space.

About the Job

PR Manager to lead our public relations efforts and strengthen our brand narrative across media, industry stakeholders, and the public. As the PR Manager, you will be responsible for driving impactful communication strategies and managing the companys reputation, all while closely collaborating with the Jio Corporate Communications team to ensure cohesive messaging across the wider Jio ecosystem.

What You ll Be Doing

Develop and Execute PR Strategy
- Create and implement a robust public relations strategy to elevate Jio Tesseract s brand profile, build media presence, and position the company as a leader in the XR industry.
Media Relations
- Build and maintain strong relationships with key journalists, tech publications, influencers, and media outlets. Proactively pitch stories, product launches, and news features that amplify Jio Tesseracts innovations.
Coordinate Product Announcements
- Collaborate with internal teams to plan and execute major product announcements, ensuring media outreach is aligned with launch timelines, marketing campaigns, and overall corporate messaging.
Crisis Management
- Lead communications during any crisis or sensitive situations, maintaining Jio Tesseract s reputation and mitigating any potential PR risks.
Collaborate with Jio Corporate Communications
- Work closely with Jio s broader communications team to ensure consistent messaging across all Jio products and initiatives. Align key announcements, messaging frameworks, and media outreach for a seamless narrative across the company.
Manage Press Releases and Communications Materials
- Write, edit, and manage the distribution of press releases, media kits, speeches, and other external-facing communications.
Event Management
- Plan and coordinate PR-driven events such as press conferences, product demos, launch parties, and media tours to engage key media figures and influencers.
Social Media PR Strategy
- Collaborate with the social media team to ensure PR activities align with digital strategies, amplifying reach through social media engagement, online press, and influencer partnerships.
Thought Leadership
- Position Jio Tesseract s leadership team as industry experts through thought leadership articles, interviews, conference speaking opportunities, and panel appearances.
Monitor and Measure PR Impact
- Regularly track media coverage, analyze PR performance metrics, and provide detailed reports to evaluate the success of communication efforts and identify opportunities for improvement.
Stay Current on Industry Trends
- Keep abreast of the latest trends in PR, media, XR, and technology sectors, ensuring PR strategies remain relevant and ahead of the curve.

What We Need To See

7-10 years of experience in PR, media relations, or corporate communications, preferably in the tech or consumer electronics sector.
Proven track record of developing successful PR strategies that drive brand awareness, media coverage, and reputation management.
Strong relationships with tech journalists, industry analysts, influencers, and media outlets, with a history of securing high-impact media placements.
Experience in launching tech products or devices, with an ability to articulate complex technologies in an engaging and consumer-friendly manner.
Strong writing, editing, and communication skills with a keen eye for detail in producing press releases, media statements, and speeches.
Ability to work closely with cross-functional teams including marketing, product, and social media to create cohesive and integrated communications strategies.
Crisis management expertise with a proven ability to handle sensitive situations with professionalism and agility.
Excellent organizational skills and the ability to manage multiple PR campaigns, events, and media relationships simultaneously.
Familiarity with PR tools and media monitoring platforms to track coverage and measure PR effectiveness.
Passion for immersive technologies and understanding of XR, AR/VR, and consumer tech industries is a strong plus.

Perks

Lead the public relations strategy for one of India s most innovative tech ventures.
Be at the heart of shaping the media narrative around the future of XR and immersive technologies.
Collaborate with a dynamic, forward-thinking team at Jio Tesseract and the broader Jio family.