Product Manager - Roadmap & Strategy

Objectives of this Role :

• Drive the product and business-planning process across cross-functional teams of the organization.
• Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective.
• Assess current competitor offerings, seeking opportunities for differentiation.
• Analyze product requirements and develop appropriate programs to ensure they're successfully achieved.
• Develop, implement, and maintain production timelines across multiple departments.
• Appraise new product ideas and strategize appropriate to-market plans.
• Understand the product market and Set pricing to meet revenue and profitability goals.

Responsibilities

You'll :

• Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch.
• Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams.
• Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI.
• Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans.
• Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization.
• Develop product positioning and messaging that differentiates our organization and its features across primary market segments.
• Deliver MRDs and PRDs with prioritized features and corresponding justification.
• Work with external third parties to assess partnerships and licensing opportunities.

Skills and Qualifications :

• Bachelor's degree in product design or engineering.
• Strong experience in a dynamic product management role.
• Proven experience overseeing all elements of the product development lifecycle.
• Highly effective cross-functional team management.
• Previous experience delivering finely-tuned product marketing strategies.
• Exceptional writing and editing skills combined with strong presentation and public speaking skills.
• Knowledge on tools like Airtable, Aha, Miro is preferred.

Preferred Qualifications :

• Master's degree in product design or engineering.
• Previous software and web development experience.
• Proven experience working as a product developer in a non-managerial role.
• Demonstrable knowledge in search engine marketing and online advertising.